Inspired Entertainment has developed this dedicated title that is intended for BetMGM and its audiences in the United States. The new game comes as part of the evolving partnership between the two companies and will see the Buffalo Wild Wings slot introduced in New Jersey on BetMGM Casino, Borgata Casino and Party Casino.
In Michigan, the game will launch with BetMGM Casino and in Pennsylvania, the game will be also available on Borgata Casino and BetMGM Casino. Commending the arrival of the latest game, BetMGM Director of Gaming Oliver Bartlett said:
BetMGM’s newest exclusive title presents our players with the branding and visual appeal of Buffalo Wild Wing’s popular restaurant and sports bar with the familiar and player-centric game mechanics from Inspired.
BetMGM Director of Gaming Oliver Bartlett
Bartlett further hailed Inspired as a trusted and great partner, and that Buffalo Wild Wings would help BetMGM loyalists discover exclusive opportunities on the brand’s casinos. The game is a 40-payline game with a five-by-four gameplay grid that features stacked symbols and various bonus offerings that will only add to the experience.
Taking the Buffalo Wild Wings Partnership Next Level
Commenting on this opportunity, Buffalo Wild Wings director of on-premise Nigel Jones said that the branded casino game is yet another opportunity to deliver an innovative fan experience through the BetMGM casino platform. Partnering with a leading casino leader is a great way to offer guests a one-of-a-kind experience, Jones explained.
BetMGM and Buffalo Wild Wings have been working together since 2021. The company’s sportsbook began delivering live game odds, betting advice, and sports betting content throughout Buffalo Wild Wing’s 300 locations in the country at the time.
Inspired CEO and president Brooks Pierce was similarly excited at this new opportunity, and hailed the opportunity:
We’re thrilled to broaden our relationship with BetMGM through the development of the new Buffalo Wild Wings iGaming slot. We look forward to continuing our collaboration with BetMGM to deliver unique gaming experiences that wow their players.
Inspired CEO and president Brooks Pierce
BetMGM is estimated to hold 29% of the national online casino market, with operations in four states, to name Pennsylvania, New Jersey, Michigan, and West Virginia. BetMGM awarded $104 million in progressive jackpot payouts in 2022 alone.