Since striking a partnership with the Delaware Lottery in 2023, BetRivers has been able to grow its offer locally, drive revenue, and make its product known and available to players with a soft spot for betting and gaming.
BetRivers strengthens iGaming offer in Delaware
Now, BetRivers is bringing even more worthwhile products to its shopping windows with the company confirming a new partnership with Evolution, a live dealer studio, which will see numerous of the latter’s games featured on BetRivers.
The partnership builds upon the already existing relationship between the two companies, which saw Evolution originally introduce its slot content through brands such as NetEnt, Red Tiger, and Big Time Gaming, all of which operate under the company’s umbrella and have been acquired at various points in the past several years.
Now, though, BetRivers is getting a taste of the company’s flagship products, the live casino titles, among which are Live Roulette, Infinite Blackjack, Baccarat, Craps, Three Card Poker, Ultimate Texas Poker, and Blackjack.
Commenting on this opportunity, Rush Street Interactive CEO Richard Schwartz has welcomed the opportunity to see the brand grow its iGaming offer in Delaware through this tie-up with Evolution:
BetRivers in Delaware is thrilled to offer players the chance to virtually play on Evolution’s world-renowned live tables. We are confident that the live dealer online casino will be very popular as the live dealer games offer the same level of excitement as playing in a land-based casino.
This deal further demonstrates BetRivers unflagging commitment towards the iGaming and sports betting market in Delaware and helps establish the company’s dominant position.
Presently, BetRivers is the sole entity that operates sports betting and online casino products in the First State for anyone who is of the legal gambling age of 21. The company succeeded 888 Holdings’ B2C operations locally, as the latter decided to wind down its business-to-consumer business in the United States.
In the meantime, BetRivers is also not to worry about incoming competition in the sports betting vertical. Although lawmakers attempted to liberalize the market and expand on the existing sports betting framework in 2024 by breaking BetRivers’ exclusivity rights over the market, those efforts have stalled.
BetRivers to enjoy another year of uncontested sports betting preeminence
House Bill 365 was filed in April by Rep. Franklin Cooke and Rep. William Bush, and the draft legislation sought to introduce five more sportsbooks that would have created a more level playfield and competition between private companies.
According to Cooke, this move was necessary because of market forces and specifically mounting consumer demand for alternatives. Essentially, Cooke believes that a more competitive landscape would positively impact consumers who would have access to a more diverse range of odds.
Yet, for any criticism against BetRivers, the company actually negotiated the launch of online sports gambling in the state with the Delaware Lottery, making it possible for residents to access sports betting markets anywhere in the state and on the go.