The data, technology and broadcast partner that helps connect sports, betting and media, Genius Sports, announced a new long-term extension of its exclusive data partnership with Brazil’s National Basketball League (LNB). The recently announced partnership extension comes ahead of the new basketball season set to launch on October 21, 2023.

The collaboration sees Genius Sports, which is currently the partner of more than 200 basketball federations and leagues across the globe, deliver FIBA LiveStats across all LNB competitions. As a result, the company will be capturing and distributing data such as play-by-play statistics that cater to different sports-focused platforms. As an integral part of all LNB live broadcasts, Genius will also distribute this data to sports betting operators across the globe, powering their live betting offerings.

Another important side of the extended partnership involves safeguarding the LNB from integrity threats and betting-related corruption. Genius will continue to monitor LNB’s competitions and flag match-fixing or other integrity threats. Back in 2016, the company agreed to provide its educational services and 24/7 bet monitoring system for LNB. The complex monitoring system analyses betting odds and market movements, highlighting suspicious betting patterns and activities.

“As one of the largest basketball leagues in Latin America, we’re delighted to extend our partnership with LNB.“

Guilherme Buso, senior account executive at Genius Sports

Guilherme Buso, Genius Sports’ senior account executive, acknowledged that the company is excited to extend its collaboration with LNB, one of the largest basketball leagues for the Latin American region. He spoke about Genius’ innovative technology that will continue to safeguard LNB competitions and tackle integrity threats. Finally, Buso said that the collaboration will help the distribution of official data that powers the global betting and sports vertical.

“This key strategic business partnership between Genius Sports and the National Basketball League helps us achieve a range of commercial goals.“

Rodrigo Franco Montoro, president of the National Basketball League

Rodrigo Franco Montoro, LNB’s president, spoke about the long-term partnership extension, explaining that it complements multiple League goals. He added that the LNB and Genius share a DNA for innovation, explaining that the collaboration will help expand the reach of live game data. Finally, Montoro praised Genius’ capabilities to distribute information and data securely.

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Proud to be one of the industry’s leading betting content and gaming solutions providers, BETER will now ensure that each BSKT CUP tournament has live streaming, data and odds, the company outlined as part of its ambitions to ensure that the basketball vertical continues to develop rapidly.

BETER Grows with BSKT Cup

The tournament itself is based on a round-robin system which features three matches every day of the week – excluding weekends. The BSKT CUP involves only experienced players which guarantees that sports fans tuning in will have a lot of fun watching and worthwhile betting opportunities. Presently, there are more than 60 matches scheduled every month.

This is the latest expansion in the vertical by BETER which has been building up its offer consistently. BETER Sports general manager Maria Mashchenko spoke about the opportunity to expand in what she described as one of the most sought-after sports disciplines.

Sports fans and betting aficionados are keen to discover more worthwhile products and this is precisely why the company is expanding into the basketball market and bringing new opportunities for partners. She added:

The BSKT CUP league is the next step in expanding our basketball portfolio. By powering that league, we can also bring even more exciting features for our partners’ customers who are already enjoying BETER`s content.

Determined to Grow Across Every Sector

Previously, the company teamed up with the Asian Basketball League to bring even more worthwhile basketball coverage to fans. BETER has been methodically building up its offer not just in sports, but also across other verticals such as esports, casino and live casino.

The company has been a trusted and acclaimed partner to a variety of companies, and it has launched a series of products and initiatives to help better the overall iGaming and sports betting ecosystems.

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On Tuesday, May 16^th, 2023 the National Basketball Association draft lottery day has finally arrived, and the NBA is about to find out which franchise will possess the number one overall draft pick that will enable them the chance to select Victor Wembanyama in next month’s 2023 NBA Draft.

The NBA Draft Lottery Process

The 2023 NBA draft lottery will be held on Tuesday night in Chicago, Illinois where 14 – NBA franchises will ultimately have a chance to win the number 1 overall draft selection for the 2023 NBA Draft which will be held on June 22^nd, 2023. The Detroit Pistons, the Houston Rockets, and the San Antonio Spurs all have the best possibility of winning the number one overall draft pick at 14 % each.

The NBA draft lottery revolves around 14 ping – pong balls going into a machine, and the 1^st – four balls that come out will be matched to the predestined NBA teams that are assigned to them determining the order of the first several picks of this year’s 2023 NBA Draft this upcoming June.

The results from Tuesday night’s NBA draft lottery will be nationally broadcasted on ESPN even though the official National Basketball Association draft lottery itself actually occurs about an hour before air time in a secured room.

Each NBA franchise will have one representative in the room as well as some league officials, lottery observers, and some major sports media outlets will also be in the set room, but no one will be allowed to leave the room or communicate with anyone else until the results are eventually displayed on tv to the general public.

The NBA draft lottery originated way back in 1985. Throughout the first 5 – years, the NBA draft lottery teams (7 in 1985 – 1988, and 9 in 1989) all had an the same or an equal chance of winning the number one overall pick.

Odds started to be weighted way back in the year of 1990. During those 33 – years, the NBA franchise with the best odds of winning the number one pick only prevailed to go on and get it just 11 – times, or 33.3 %, but the NBA team holding (or tied for) the best odds entering the NBA draft lottery won the number 1 pick 7 – times over the course of last 8 – years.

Victor Wembanyama

The now 19 – year – old Wembanyama just so happens to be a 7 – foot 3 – inch power forward / center that can do it all on the hardwood. The young phenom from France is just now finishing up his 3^rd – professional basketball season overseas, and he has been the consensus number – 1 2023 NBA draft pick for quite some time now.

Victor Wembanyama has the overall size of a center, the shooting touch of a wing player, and the passing ability as well as the ball handling skills of a point guard too. He is predicted to be the best number one overall draft pick entering the NBA in quite a long time.

Victor Wembanyama’s Basketball Career Achievements, Honors, & Awards

• Pro A Champion (2022)
• LNB All – Star Game MVP Award Winner (2022)
• 2 – Time LNB All – Star Selection (2021, 2022)
• 2 – Time Pro – A Best Young Player Award Winner (2021, 2022)

Sources:

The Associated Press News Services. “Draft Lottery day arrives, with the NBA about to learn where Wembanyama is going”. The Associated Press. Tuesday, May 16, 2023.

Basketball Reference News Services. “Victor Wembanyama”. Basketball Reference. Tuesday, May 16, 2023.

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The BetMGM Bracket Challenge has proven to be a formula for success. Its 2022 iteration generated substantial bettor interest, bolstering interest in professional basketball and allowing fans to engage with the sport on a new level. This year’s event features the same $10 million grand prize, among other promotions and awards. BetMGM will also use the opportunity to raise awareness of its responsible gaming campaign.

Savvy Bettors Can Win Big

The leading sports betting and iGaming operator continues to invest substantially in marketing for the USA, doing its best to stay one step ahead of the competition. BetMGM’s latest press release celebrated the return of its free-to-play Men’s Basketball Championship bracket challenge, which saw tremendous success in 2022.

The lucky fans who successfully predict a perfect bracket can win up to $10 million. If nobody makes the correct guess, the operator promises to distribute up to $100,000 in guaranteed prizes to the people who made the most successful picks. Participants are also in the running for odds boost tokens, bonus bets, and parlay tokens for select games.

BetMGM Has Special Offers for New Signups

Onboarding new players is a priority for any operator, so customers signing up with BetMGM will receive special offers. The operator’s First Bet Offer promises up to $1,000 paid back in bonus bets for new customers whose wager doesn’t win. BetMGM CEO Adam Greenblat was excited regarding the returning contest, promising fans engaging content during the coming season.

BetMGM has a lot to offer sports fans during the year’s most exciting month of basketball.

Adam Greenblat, BetMGM CEO

Fans can enter the bracket challenge online from their computers or via the BetMGM mobile sports betting app. To participate, they must complete and submit their bracket in the challenge section and hope for the best. BetMGM is now available in 21 states after Massachusetts officially launched online sports betting on 10 March.

Safe Gaming Remains a Priority

BetMGM’s latest promotion coincides with its gambling harm prevention campaign. The operator announced that starting 1 March, its marketing and advertising materials will feature responsible gaming messages. BetMGM hopes to reach the largest possible audience with messages at brick-and-mortar venues, on physical billboards, television, radio, and on BetMGM’s digital and social platforms.

The collaboration with GameSense should significantly bolster the operator’s digital platforms. Users can now utilize spending limit tools, easily access basic gambling information and contact highly trained GameSense Advisors if they require help with their gambling habits. BetMGM’s commitment to safe gambling and its relentless expansion efforts have helped the operator remain among the market leaders in the USA.

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