Leading provider of innovative gaming solutions, BetGames, has announced the expansion of its catalog of bespoke casino titles with the fresh release of an exclusive card game, Shova 52.

The game, which made its debut on the South African market on June 4, was developed alongside sports and entertainment betting operator born and bred in Durban, Hollywoodbets. 

Shova 52 was inspired by Call A Card, a game preferred by the locals. 

Keeping the Momentum

The launch follows the extremely successful release of the provider’s debut crash game Skyward at the end of November 2023.

Shortly after the official release, BetGames announced it would deliver the branded version of the game to Betway. 

At the start of January 2024, the developer released similar news for the Brazilian market via Betano.

The pioneer in the realm of inventive gaming solutions and the operator that has introduced online, telephonic, and cell phone betting are both eager to harness Skyward’s prominence to strengthen and grow their positions in the SA market.

The latter is expected to generate $828.50 million in 2024.

A Card Game Like No Other

Shova 52 has been introduced as a card game like no other. Players are asked to predict which card will land on the “Player” position on the table once 52 cards have been dealt alternately to the Dealer and the Player. 

The simple concept was executed with the developer’s constant attention to detail, which helped it strike the perfect balance between quick gameplay and good winning potential.

In a LinkedIn post, the company’s vice-president for Africa and LatAm, James Everett, called the launch of Shova 52 “another milestone in BetGames’ commitment to innovation and delivering cutting-edge content to the dynamic gambling industry.”

He went further to say that the achievement underscores the developer’s position “as a frontrunner in the field” that is constantly engaged in providing players with rewarding experiences.

Everett took the opportunity to express their delight to carry on their “fruitful relationship with tier-one operator Hollywoodbets” which is expected to support their “ambitious growth plans in South Africa.”

The VP added the game has been “created with meticulous care” to make sure Hollywoodbets players would enjoy optimal gaming experiences while associating BetGames with state-of-the-art technology.

Everett also spoke about the new game as a means of strengthening the “longstanding partnership” between BetGames and Hollywoodbets, displaying “the synergy and collaborative spirit between the two entities.”

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Premium games provider with a focus on offering recreational bettors a portfolio of household games that are easy to understand, BetGames, has designed a bespoke version of Skyward, the first game in the high-energy Crash series with “exciting gameplay and convenient auto-betting and cash-out features.”

The new game variant is ready for launch in Brazil with the help of leading digital sports betting operator Betano. The agreement is expected to further strengthen the relations between the two parties while helping Betano reinforce its foothold in the emerging market in the country. 

Adapted Game Features for Brazilians 

The bespoke game lets players from Brazil enjoy a series of adapted features including localized animations that perfectly meet their requirements and help them enjoy highly immersive gameplay experiences.

With the help of a series of game augmentation solutions, BetGames has managed to successfully eliminate specific problems like access to limited internet connections while answering players’ needs for low data consumption. 

Gameplay stability, long wait times, and other similar challenges related to infrastructure should, therefore, not represent a problem for players in the country. 

Players are invited to embark on a mesmerizing adventure on a plane in the game that boasts a visually appealing design set against the aerial backdrop.

No matter their level of training or expertise, all bettors can enjoy the smooth and exciting gameplay thanks to the simplistic format. The braver and more patient would-be aviators prove to be, the greater the rewards coming their way. 

The bespoke game features a maximum multiplier set at x100,000. In July, PartyCasino announced it would boost its live and betting games portfolio with a new BetGames partnership. 

BetGames, “Excited to Bring Skyward to Betano”

Commenting on the new development, BetGames’ chief product officer, Ian Catchick, took the opportunity to express excitement for bringing Skyward to Betano and enabling their players to “experience a dedicated and localized edition” of their pioneer crash game, which has already been given a warm welcome on a global level since its release in November. 

Catchick further explained the game is expected to freshen up BetGames’ expanding portfolio of games with “a new level of excitement and engagement” while paving the way to more lucrative partnerships in the market.

The Skyward variant for Brazilians is a new addition to a series of important projects that Betano’s parent company, Kaizen Gaming, has tasked BetGames with, making use of its growing reputation to create bespoke content for gaming operators.

At the same time, Kaizen Gaming’s head of Live Casino, Christos Mavridis, explained that by adding the localized variant of the game to its portfolio, Betano has taken one more step toward its goal of offering “the most unforgettable sports betting and gaming experience” to its customers. At the end of November 2023, BetGames announced a similar branded Skyward agreement with Betway for African players.

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The new game has been launched in the Eastern European country with Superbet, a prominent operator in the local market in Romania. This game is uniquely developed for the operator, which is long-standing for Gaming Realms, and the rollout coincides with the return of SuperLiga.

Superbet Gives Itself a Seasonal Boost with Gaming Realms Slingo

The game itself has been created to captivate the joy of attending soccer games without actually leaving your home – or playing on the go, and not confined to a single venue. The title comes with numerous features and allows you to progress an increasing pay ladder.

This includes Wilds and Super Wilds, Free Spins for even more opportunities to win cash prizes, and more. Gaming Realms is using Slingo Superliga to demonstrate its ability to craft on-demand and bespoke gaming experiences that are designed to appeal to specific audiences and achieve a strong level of connection with their intended audiences.

Commenting on this new opportunity, Gaming Realms commercial account manager Ian Robson said that the company was very happy to continue working with Superbet and grow the Slingo family with a product that has been specifically tailored to the needs of the company’s player base. Robson added:

The release utilizes IP from Superliga, the leading football league in Romania, and will create opportunities for Superbet to cross-sell to players that are traditionally football fans. We are elated to be kicking off the football season with this release.

Gaming Realms commercial account manager Ian Robson

Superbet head of gaming & live casino Nick Yu was similarly pleased with the opportunity and what it meant for his company. He described the Romanian market as a highly-competitive one where differentiation matters a lot and where it’s crucial to continue innovating the experience in order to achieve a stronger presence.

Gaming Realms Determined to Continue Growing

Gaming Realms has been able to deliver on a strongly localized title that enjoys the popularity of SuperLiga and that will definitely give Superbet a strong start with the new soccer season, Yu concluded.

Gaming Realms has been busy growing its footprint in the region as well as the world. In Europe specifically, the company has been able to establish several important partnerships in Spain. One of those was with Goldenpark.es and the other – with SkillOnNet which tapped into the company’s Slingo offer to strengthen its content library in the country.

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As a result, the company will now offer a customized solution for players at Interwetten and provide local audiences with a branded roulette table for them to enjoy. The game will ensure an integrated and seamless experience and make a nice addition to Interwetten lineup of games.

Bespoke Roulette Table Comes to Interwetten

Pragmatic Play will leverage its ample experience in the development of unique interactive casino products to provide Interwetten with the live casino experience that it deserves and elevate the gameplay for players.

Interwetten and Pragmatic have already been working together with the supplier featuring its library of slots at the casino. Commenting on the latest opportunity, Pragmatic Play COO Irina Cornides said:

Interwetten is a valued partner of Pragmatic Play, and I am delighted to see our relationship grow further with the launch of the new branded Roulette table.

Pragmatic Play COO Irina Cornides

She said that Pragmatic was a specialist in crafting and deploying customizable solutions that would now resonate with the partner’s audiences. Cornides also confirmed that her company is now looking to provide partners with more customizable and bespoke experiences that are the future of what the supplier wants to do next.

Interwetten head of product Mario Bilic was similarly stoked to welcome more top-performing games and introduce them to the brand’s audiences. “We are proud to now be able to count a unique branded solution to our Live Casino content, which we have no doubt will further boost player engagement,” Bilic said.

Pragmatic Play’s Steady Pace of Expansion

Pragmatic Play has been scaling up its presence in regulated markets all over the world. The company has managed to sign a new partnership with Grand Casino Luzern, and the company’s online casino brand, mycasino, in Switzerland.

The partnership covers the live casino portfolio by Pragmatic and is a continuation and an extension of an earlier collaboration focusing on the slots portfolio. Pragmatic has similarly sought to grow its footprint in the Netherlands and has done so successfully with none other than ComeOn Group, a very well-represented local brand.

Pragmatic Play’s globe-trotting ambitions have not stopped at Europe, with the company driving strong forays in Africa, and Ghana in particular.

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ComeOn Group has announced the launch of a brand new live dealer casino suite in Scandinavia under the “brand-within-a-brand” name, Nordic Ruby Lounge. The premier bespoke gaming studio joins the rest of the Ruby Lounge portfolio launched within the brand with Evolution Live Gaming in March 2022.

The live studio offers players in the Nordic region a local touch and native entertainment and will be available across the company’s core markets. One differentiation is the hosting of local games by native live dealers giving the suite a personalized and customized touch.

Bespoke Environment for Nordic Players

Cristiano Blanco, Chief Product Officer at ComeOn Group, said: “We are extremely happy to see Nordic Ruby Lounge take things to the next level with our live casino offer. Our Nordic players can now enjoy a bespoke environment locally tailored around their preferences, with native dealers for that extra cherry on top. It’s been about great teamwork throughout all involved departments, which has landed us in a great quality product with a truly impressive design and functionality. For us, the launch of Nordic Ruby Lounge is a great milestone and with that said we are looking forward to seeing Nordic Ruby Lounge succeed and take things up a notch.”

Nordic Ruby Lounge joins the Group’s Ruby Lounge portfolio, which was launched in early 2022. ComeOn and Evolution have enjoyed a successful partnership since 2013 and Ruby Lounge gave ComeOn a great opportunity to make a strong brand identity statement with the bespoke games. Making it wholly Nordic and enhancing the native offering gives it a chance to re-introduce the brand within a brand with the personalized touches it needs to be the top-tier studio in the region.

The dedicated ComeOn team serves up roulette and blackjack from several tables across the Group’s Nordic brands creating a one-of-a-kind live studio product that sets a high standard for competitors to reach for and marks a milestone in ComeOn’s track for growth.

When the broader Ruby Lounge portfolio was launched by the partners across multiple online markets, rather than restricted to the Nordics as today’s debut is, it was comprised of one Roulette table and eight blackjack tables.

The games operated 24/7 from Evolution studios and were served as well by dedicated ComeOn dealers.

Live Suite Appears in Several Nordic Casinos

ComeOn Group’s extensive brand portfolio includes ComeOn, Snabbare, Hajper and Casinostugan and several more, with the Group operating in multiple markets including Sweden and Denmark.

Commenting in March on the initial launch of Ruby Lounge, Cristiano Blanco, Chief Product Officer at ComeOn Group, said: “The Ruby Lounge extends choice and entertainment, offering an exclusive, premium, vibrant and exciting live gaming experience. Once again, Evolution has proved what great partners they are. The Ruby Lounge has such a strong identity yet works with all our brands.”

At that time Erland Hellstrom, Commercial Manager at Evolution, commented: “We have been working closely with ComeOn Group for many years and we’re delighted that their dedicated live casino environment is now live. The end result is magnificent and early statistics suggest that ComeOn Group players absolutely love the whole look and feel of this premium environment with its world-class live casino games.”

Beyond the Nordics, ComeOn added a bespoke Group branded live dealer game studio powered by Stake Logic Live games to its Dutch-facing brand in late 2022.

Source: ComeOn Group launches new bespoke live casino studio under the name Nordic Ruby Lounge, EU Gaming News, June 1, 2023

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