The provider of data and betting content, BETER, announced that its live casino division, BETER Live, signed a major partnership with FAVBET, the leading online betting and casino operator. Announced Monday, the new deal sees the operator gain access to a portfolio of interactive live casino games from BETER Live.

Under the terms of the new deal, FAVBET will leverage live casino content, strengthening its operations in strategic markets across Eastern Europe. Overall, the operator will gain access to more than 20 thrilling games from BETER Live. The list includes the recently released Ukrainian Roulette, Gravity Roulette, as well as Gravity Blackjack, Blackjack and Roulette, among other proven hit titles.

While the deal strengthens FAVBET’s offering, it also complements BETER Live’s position within the gambling sector. BETER’s live casino division has been growing exponentially, offering games that not only meet but exceed players’ expectations. The two companies also confirmed they are prepared to take their partnership to a new level with upcoming activations.

FAVBET, Delighted to Team Up with BETER Live

A representative for FAVBET explained that the company is delighted to forge this new deal with BETER Live. They noted that BETER Live has been growing rapidly in the last few years, explaining that a localized experience helps FAVBET stand out from the competition. “BETER Live has earned a reputation for delivering quality and its live casino titles really are second to none,” added the operator’s representative. Finally, they predicted that the partnership with BETER Live will bring benefits and hinted at further activations in the near future.

“We now look forward to working closely with BETER Live to continue to enhance our live casino offering and have many exciting products and updates in the pipeline,“

explains a representative for FAVBET

Recently, the operator introduced a new UA Roulette table that is tailored to meet the requirements of Ukrainian players and is powered by BETER Live. The localized game title was immediately received well by the players, considering that it has seen nearly 40% higher conversion rate and more organic traffic when compared to the company’s standard roulette.

“We are delighted to share the news of another successful partnership between BETER Live and a leading operator, FAVBET.“

Anna Vikmane, director of BETER Live

Anna Vikmane, BETER Live’s director, revealed that the company is thrilled to join forces with such a trusted and popular operator like FAVBET. Finally, she spoke about the operator’s strong presence within the gambling vertical and its popularity within the Ukrainian gambling sector.

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BETER Live has already developed several live casino versions of the popular game, including classic European and French variations, along with Gravity Roulette, now building upon this previous success with the addition of Ukrainian Roulette.

BETER Hosts First Ukrainian-Speaking Roulette

The game is available to BETER Live’s partners, and it has been built after a surge in demand for a product such as the one now presented by the developer. This game is unique as it features a Ukrainian-speaking presenter and the company has de facto built the first game to have done so.

BETER Live is confident that the new product will prove an immediate hit with partner operators, and their audiences who have long been keen to experience a high-quality, uninterrupted live casino roulette that is streamed in Ukrainian.

The game is hosted out of the Main BETER Live Studio to ensure that the game offers unchallenged visuals and smooth gameplay from start to finish. The colors of the Ukrainian flag are also visible in the game.

BETER Live Director Anna Vikmane has welcomed this new opportunity and said that BETER was very proud to be rolling out a new variation of the popular roulette game with a Ukrainian-speaking game presenter. Vikmane added:

What’s important for us is not only keeping pace with the latest trends in the iGaming industry, but also listening to the audience and understanding what products are most relevant to them.

BETER Live Director Anna Vikmane

Vikmane said that BETER Live has the technological know-how to continue delivering content that players can associate themselves with.

BETER Continues to Focus on Tailor-Made Gameplay

BETER CEO Gal Ehrlich was similarly pleased with the opportunity to see BETER continue to deliver new and exciting content for its partner operators, meeting user demand in the process. BETER is moving more and more towards tailor-made products that are designed to resonate with bigger audiences and fill the vacuum in iGaming.

Ukrainian-speaking players now have a game that has been built exclusively for them. In the meantime, BETER Live launched Gravity Sic Bo, part of the Gravity series. The company has also been building up its experience and presence in various markets, but importantly – its technological capabilities and streaming capacity with two new studios in Romania launched in April.

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BETER Live, a provider of next-gen live gaming, has enhanced its beloved Gravity series with a new addition. The new title, called Gravity Sic Bo, is an exciting new spin on a classic Asian table game.

Sic Bo is а traditional game that is played with three dice. It allows players to place their wagers on the table, based on their projections for the dice throw. If they guess correctly, they win.

BETER Live’s new Gravity Sic Bo features modern mechanics such as multipliers to make the gameplay even more thrilling. Players can wager on a variety of outcomes, such as small/big, single die, two dice combos, doubles, triples and totals.

This supports a variety of playstyles, allowing many players to enjoy the game. Analytical players, meanwhile, can take a look at detailed statistics and use that information to make their decisions.

As mentioned, various multipliers will spice up each round. There are a total of 36 multipliers in play, ranging from 5x to a whopping 1,000x.

Gravity Sic Bo is a great addition for players who enjoy fast-paced games. The title sports an intuitive interface and is perfectly suited for both desktop and mobile devices.

Finally, the game is available in multiple languages and supports voiceovers in English, Japanese, simplified Chinese and Korean, among other languages.

The Company Is Confident the New Game Will Resonate with Players

BETER Live representatives expressed their delight to launch the new game, highlighting its strong points. Anna Vikmane, director at BETER Live, noted that her team’s Gravity series continues to grow in popularity and attract new players. She is certain that the new title will be just as popular.

Vikmane noted that Gravity Sic Bo is a game that leverages the high-quality gameplay BETER Live is known for.

Sic Bo is a hugely popular game that we have taken to the next level with multipliers and the voiceover in seven languages, and this title will help to further establish BETER as the leading live content provider.

Anna Vikmane, director, BETER Live

BETER Live’s chief product officer, Edvardas Sadovskis, also commented on the matter, expressing his company’s desire to continue competing in the live content space. He pointed out that his team’s dedication to excellence has set it apart from many of its competitors.

As for the new release, Sadovskis lauded the game as a “great addition” to the company’s portfolio.

Gravity Sic Bo with all of its features is a great addition to our portfolio and strengthens our position as must have live content provider for operators in Asia but also other core markets across the world.

Edvardas Sadovskis, CPO, BETER Live

In April, BETER Live expanded its live casino product reach thanks to a deal with Betbazar.

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Proud to be one of the industry’s leading betting content and gaming solutions providers, BETER will now ensure that each BSKT CUP tournament has live streaming, data and odds, the company outlined as part of its ambitions to ensure that the basketball vertical continues to develop rapidly.

BETER Grows with BSKT Cup

The tournament itself is based on a round-robin system which features three matches every day of the week – excluding weekends. The BSKT CUP involves only experienced players which guarantees that sports fans tuning in will have a lot of fun watching and worthwhile betting opportunities. Presently, there are more than 60 matches scheduled every month.

This is the latest expansion in the vertical by BETER which has been building up its offer consistently. BETER Sports general manager Maria Mashchenko spoke about the opportunity to expand in what she described as one of the most sought-after sports disciplines.

Sports fans and betting aficionados are keen to discover more worthwhile products and this is precisely why the company is expanding into the basketball market and bringing new opportunities for partners. She added:

The BSKT CUP league is the next step in expanding our basketball portfolio. By powering that league, we can also bring even more exciting features for our partners’ customers who are already enjoying BETER`s content.

Determined to Grow Across Every Sector

Previously, the company teamed up with the Asian Basketball League to bring even more worthwhile basketball coverage to fans. BETER has been methodically building up its offer not just in sports, but also across other verticals such as esports, casino and live casino.

The company has been a trusted and acclaimed partner to a variety of companies, and it has launched a series of products and initiatives to help better the overall iGaming and sports betting ecosystems.

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As a result, BETER will provide its products as part of an extended partnership with Betbazar, which is an established B2B iGaming marketplace with a global pull. The live casino partnership follows a similar arrangement between the two companies.

BETER Live Gets Amplified Reach with Betbazar Extension

Previously, BETER and Betbazar worked and collaborated on sports and esports betting products and content offers, which have already brought benefits to both companies and allowed them to distribute this specific content offering with numerous operators.

The live casino expansion is set to offer Betbazar’s network a chance to access high-quality live casino options. Presently, BETER Live, which is the newest division of the BETER family, offers 15 games in the vertical, with some of the best tailor-made titles that the live segment in Europe has seen. Betbazar will help BETER Live establish its content footprint in the European market further as well.

BETER Live director Anna Vikmane hailed the opportunity to see the company’s products expand through this tie-up with Betbazar, which is helping operators in the European market garnet access to a superior live casino offering. Vikmane added:

At BETER Live, we are committed to delivering the highest quality live casino products and experiences to our partners and end-users. Our extensive portfolio of classic games and innovative game shows, produced in our state-of-the-art studios, is a testament to the hard work and dedication of our team.

BETER Live director Anna Vikmane

Connecting the Best Content with the Best Operators

Betbazar COO Max Sevostianov said that the company was happy to continue building upon the existing relationship with BETER and introduce the company’s live casino products to its network. In the end, Sevostianov argued, the goal is to connect the best content with the best operators and provide players with worthwhile products that can work.

BETER remains a multi-faceted specialist that provides content and solutions beyond the live casino segment, including esports, casinos, and sports.

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BETER Live, a provider of next-gen live casino products and gaming solutions, has opened two new studios in Europe to keep up with the demand for its content. One of the studios sports a European style, while the other one is in an Indian style, the company announced.

The two new studios were described as state-of-the-art facilities designed to provide a “sophisticated, stylish and relaxed environment” for BETER Live players. The company’s team has made it so players can always find tables tailored to their preferences.

Some tables have a cinematic atmosphere, evoking the feeling of a traditional casino. Others are darker and will use LED lighting to look sportier. Lastly, there is a selection of modern tables designed to appeal to the younger generation of bettors.

BETER Live’s signature mint color is visible on each table in the European-style studio, making the company branding much more recognizable. That studio combines classic design with a modern approach and leverages floral patterns behind the glass to make players feel relaxed.

The Indian-style studio, on the other hand, features traditional Asian games and an Eastern aesthetic. Its design has been consulted with local specialists to reflect the East’s cultural traditions.

Players can have a look at both studios by watching exclusive digital tours on BETER Live’s official YouTube channel.

The Studios Indicate BETER’s Direction

BETER Live’s director, Anna Vikmane, commented on the launch of the two new studios. She said that she is proud of what the company’s team has achieved and of how much the company has grown. However, she added that these are “only the first steps” in the company’s growth journey.

These are only the first steps, and we have no intention of slowing down regarding our expansion into new locations. We also pay special attention to dedicated tables and studios that meet our partners’ requirements.

Anna Vikmane, director, BETER Live

Meanwhile, Gal Ehrlich, BETER’s chief executive officer, said that the new Romanian studios “indicate where the company is heading.” He added that his team is always hunting new opportunities to provide customers with engaging experiences.

BETER’s philosophy, according to Ehrlich, is to provide customers with cutting-edge products that dazzle them with superior design, while impressing them with their technical quality.

BETER Live has cemented itself as a top provider thanks to the quality of its live casino games and the professionalism of its dealers. Each of the hosts is trained to the highest possible standard and excels in making players feel special.

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Gravity Roulette is BETER Live’s entry into the world of game show products that have been popular with leading developers. This announcement is aligned with a previous statement by BETER Live that the company will seek to challenge the vertical and disrupt it, going head-to-head with established companies such as Stakelogic, Pragmatic, and not least, Evolution.

Bringing New Experiences to the Live Casino Vertical

Gravity Roulette is based on roulette games that are already part of the company’s portfolio, and the game comes with what is described as “sky-high multipliers.” BETER Live’s first game show will also launch on March 8 and be distributed across a curated and hand-pick list of interested operators.

The company has big hopes for its products, leaning in heavily on the execution of a show that is elegant, captivating, and appeals to a wide audience. There is an up to 1,000x multiplier that will be available each round, which the company estimates would lead to stronger engagement and sustained interest by players.

Gravity Roulette also comes with a range of inside bets to further add to its gameplay and opportunity. The name was picked to reflect BETER Live’s commitment to building original and prominent franchises in the industry, with the Gravity Blackjack already proving a success and the company committed to expanding the line of Gravity-branded games as well.

BETER Live director Anna Vikmane was pleased with this new development, and she hailed the arrival of the company’s first game show. A lot of effort has gone into making sure that the resulting product will be precisely what the company’s partners expect:

We wanted to create a product that would look good and keep players engaged with its jaw-dropping multipliers on all inside bets.

BETER CEO Gal Ehrlich was similarly pleased to see the company’s first game show enrich BETER Live’s portfolio, and said that he was confident in the arrival of the Gravity series. “There are still several games to come in the Gravity series and we can’t wait to show them all off to players around the world,” Ehrlich concluded.

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