The top-tier provider of content to the iGaming industry, Pragmatic Play, has announced it would expand its foothold on the Swiss territory as a result of a fresh commercial agreement inked with GAMRFIRST, a company under the operation of Barrière Group-owned Casino Barrière Montreux.  

The news comes as a natural follow-up of the long and successful string of new agreements inked by the same provider including the live casino content deal signed with Bally’s Interactive last week and the Superbet agreement at the end of July. 

The main purpose of the new commercial agreement is for the developer to continue to promote its development in Switzerland and beyond. 

50 Pragmatic Play Slots, Live on GAMRFIRST.ch

The studio’s highly praised collection of slots has already gone live on the GAMRFIRST.ch platform, which is the online version of the brick-and-mortar casino provider.  

According to the terms of the deal, 50 premium slots can already be played on the platform, with honorable mentions of games like Sweet Bonanza and The Dog House. 

Pragmatic Play’s chief operating officer, Irina Cornides, spoke about the high reputation of Casino Barrière Montreux in Switzerland, where their studio has kept expanding its presence. 

Cornides also expressed delight to add the operator’s GAMRFIRST brand to their constantly growing database of customers in the “key regulated market.”

The COO also acknowledged the shared “commitment to creating safe and enjoyable gaming experiences” with the online casino. 

“A Wonderful Addition” to GAMRFIRST’s Roster of Games

At the same time, GAMRFIRST.ch’s head of online, Patrick Ballestraz, called Pragmatic Play’s portfolio of industry-leading slots a “wonderful addition” to their roster of games, praising the success their titles had already recorded among Swiss players. 

Ballestraz also expressed their belief that the news of Pragmatic Play’s content being added to their online casino brand would be very well received by their customers who are already accustomed to the provider’s games. 

With the help of the new deal, GAMRFIRST expects to keep building momentum while leveraging its stance on the iGaming market in Switzerland. 

At the moment, Pragmatic Play released up to eight new slots on a monthly basis. The provider is also busy delivering Virtual Sports, Bingo, and Live Casino games, all belonging to its multi-product portfolio that can be accessed with the help of just one application programming interface. 

Earlier in the week, Pragmatic Play announced all of its three verticals have gone live with Betwarrior Mendoza on the market in Argentina, following its launch in Mendoza with Super 7 at the end of August.

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The leading developer of cutting-edge, innovative gaming content present in more than 18 regulated jurisdictions has announced its collaboration with the Romanian operator as a means of strengthening its presence in the country. 

Fresh Playson Releases to Reach the Romanian Market 

According to the freshly-inked deal between the two parties, LasVegas will add Playson’s rich selection of top-tier games to its constantly growing players database in the country. 

Both online and offline players visiting the largest network of elegantly designed gaming rooms in Romania will enjoy the chance to test out the cool variety of slots featuring different themes and game mechanics that have already proven their potential to drive engagement.

The list features some of Playson’s freshly released titles such as Treasures of Fire, Pirate Sharky, and Luxor Gold: Hold and Win, among other player-favorite games like Mammoth Peak Hold and Win, Bozo Cats, Pirate Chest Hold and Win, Solar Queen, Book of Gold Multichance, and Wolf Power Megaways. 

By adding LasVegas to its roster of Romanian operators, Playson will further establish itself as one of the leading suppliers in the regulated market in the region while preparing the ground for the rest of the year.

The provider’s chief customer officer Tamas Kusztos spoke about their well-established presence in Romania, calling the fresh partnership with the operator one that would reaffirm Playson “as a leading provider within the Balkans.”

Ready for a “Fantastic Collaboration”

Kusztos also praised “LasVegas’ ability to prove its worth in the last few years and turn into a “brilliant online casino” while expressing their eagerness to kickstart what they hope would be a fantastic collaboration. 

LasVegas’ chief executive officer Radu-Birsan Alexandru said they were “delighted to forge a partnership with Playson,” putting special emphasis on their rich portfolio of highly respected games in all parts of the planet.

Owned and operated by Dimsacon LTD, a Malta-registered company, LasVegas has chosen “SKY IS NO LIMIT” as its motto. With over two decades of experience in the Romanian gambling market, the gambling company has been awarded multiple titles in the past years, including a prize for “The brand with the most dynamic development in the gaming industry” and “The best gambling operator outside of Bucharest”. 
At the start of the year, Playson inked a content integration deal with Grand Casino Baden in Switzerland. Last month, Playson announced the launch of its games with Bingoal in the Netherlands.

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The award-winning and fast-growing provider of online gaming and betting software has announced the launch of its new solution as a means of expanding its global reach.  

Jackpot Aggregator to Offer a Superior User Experience 

SOFTSWISS’s Jackpot Aggregator provides a one-of-a-kind, multi-purpose “Jackpot as a Service” business model that strengthens online casinos’ list of offerings while helping boost player acquisition and retention numbers. 

As explained by SOFTSWISS, jackpots can considerably improve brand competitiveness and draw in fresh players while retaining existing customers. At the same time, they are effectively used for expanding lifetime value and bet amounts while resulting in increased operator revenue. 

Accordingly, the provider’s jackpot software module is expected to assist its partners, including its fresh RocketPlay Casino partner, with boosting the value proposition of their online gaming brand. The Jackpot Aggregator solution will be initially used by RocketPlay Casino to make sure that its Mystic Jackpots campaign will be running as smoothly and effortlessly as possible.

The casino’s chief commercial officer Yuriy Mogyr called the new deal a “great opportunity to work with SOFTSWISS to leverage the Jackpot Aggregator.” Mogyr also expressed their desire to offer a fantastic gaming experience while announcing their eagerness to observe the effects of the new partnership. 

RocketPlay to Reach Its Player Retention Goals with SOFTSWISS

The campaign that is run by the crypto-friendly casino that offers multi-currency payment alternatives to players counts three different prize levels with the top reward reaching €22,200 ($23,640). RocketPlay has already built an impressive portfolio that hosts more than 3,000 slots from over 40 software providers and gaming studios, along with roulette games, live dealer titles, and a series of additional gaming options.

The agreement inked with the Curacao-licensed gaming platform will help SOFTWSWISS extend its client portfolio with the casino that is “famous for their extensive game choices and fair practices,” according to SOFTSWISS’ head of Jackpot Aggregator Aliaskei Douhin. Douhin added SOFTSWISS will offer its support throughout RocketPlay’s jackpot campaign and guarantee the casino will reach its player retention goals.

In general, casinos that decide to use the Jackpot Aggregator will be given access to SOFTSWISS’ custom virtual jackpot system that will be easily integrated with any existing project, whether it is a game provider, a game aggregator, or an online casino.

At the start of the month, SOFTSWISS announced it was selected to deliver its Jackpot Aggregator solution across all of Cleopatra Group’s six casinos. The decision marked the first time that the solution would power an entire casino group. 

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