Harrah’s Northern California entered uncharted territory with the HotSeat Jackpot, making it the first US casino to offer a player-funded drawing game. The feature lets guests play their favorite table games in addition to competing in an hourly jackpot drawing, with bets ranging from $1 to $100.

Harrah’s Brings Interactive Gaming to Northern California

Some regions call it HotSeat Lotto, others know it as HotSeat Jackpot. Whatever the name, the concept takes traditional hot-seat games and enhances them through digital technology and a community-based approach. Each table on the gaming floor is equipped with a tablet that connects to all other tables within the casino. Once every hour, a four-minute betting window opens when the tablet signals for wagers to be placed. Each dollar bet represents an entry into the drawing, which means that as more people play, the pot grows.

Harrah’s Northern California senior vice president and general manager Jeff Cutri said: “We are excited to be the first to offer HotSeat Jackpot, which provides our guests with a convenient digital hot seat drawing experience every hour. At Harrah’s, we are always focused on elevating our guests’ experience by providing unique and fun gaming opportunities they can’t find anywhere else.”

During the four-minute betting windows, participants can see how much money has been bet across all players’ accounts in real-time and watch the amount climb higher and higher toward what will eventually become someone’s life-altering payday before their eyes.

After those four minutes are up, there will be no more bets taken. Instead, one lucky winner will be chosen at random by computer software designed specifically for this purpose — ensuring fairness for each round — then displayed prominently throughout all screens positioned above every table scattered throughout Harrah’s Northern California floor space so that everyone playing within its walls knows exactly when somebody scores the big bucks.

HotSeat Jackpot Brings its Winning Formula to the US After Success in Mexico

HotSeat Jackpot CEO Lance Lietzau spoke highly about partnering with Harrah’s Northern California for the US debut of this new product. Lietzau commented: “We’ve realized international success with a dozen properties in Mexico currently offering our revolutionary HotSeat game. The experience gained in rolling out both our single casino, as well as wide area progressive system, which allows multiple casinos under the same brand to link players across multiple properties, has ensured a seamless launch for guests at Harrah’s.”

HotSeat Jackpot was created in response to common player complaints about hot seat promotions being too few and far between or only happening during certain hours of the day when most people cannot participate because they are at work or school. 

By turning what used to be an intermittent event into something that takes place hourly and is available at all tables simultaneously throughout Harrah’s Northern California gaming floor space, HotSeat Jackpot revolutionizes this type of promotion while also maximizing player engagement levels.

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The partnership makes the casino the first property to implement Koin Payments’ cashless solution in the region and offer an improved wagering experience that is based on the latest trends in the industry.

Northern Nevada Rolls Out First Cashless Casino Technology

Adopting cashless has long been seen as a controversial decision for various reasons – fears about privacy, security, and even ending cash payments as such. The debate has shifted significantly over the past years, and cashless is now seen as a complementary payment solution and not a method seeking to supplant existing methods.

Koin Payments President Gary Larkin has welcomed the opportunity to team up with Baldini’s Casino, hailing the casino’s track record as a property that embraces innovation and champions it through various solutions:

With its loyal local customer base, Baldini’s was a natural place to introduce this technology in the Reno-Sparks area. In working together to promote the values of cashless gaming, we believe we generate increased player loyalty while enhancing the customer’s casino experience.

Koin Payments President Gary Larkin

Nevada has been particularly receptive to this type of innovation, too. Baldini’s Casino has an established track record of adopting cutting-edge technology and championing solutions such as digital tech that are designed to streamline the on-site guest experience. With the adoption of Koin’s solution, Baldini’s continues to establish itself as a trendsetter in leading in the way of new and consumer-centric experiences.

Recognizing What Players Want and Delivering It

Thanks to Koin’s mobile wallet, casino customers will have the opportunity to fund their accounts using a number of payment options, including bank transfers, bank cards, Venmo, ACH, and even cash at retail locations, making the process of depositing and playing at properties that have adopted the cashless technology, including Baldini’s Casino, streamlined and excellent for the end customer.

Baldini’s owner J. Grant Lincoln was similarly pleased with the opportunity to see this partnership form. He said:

Digital payment solutions are the next step in the evolution of gaming and we’re excited to work with Koin to integrate those solutions for our customers. We recognize what our customers want and then deliver it.

Baldini’s owner J. Grant Lincoln

Koin’s payment wallet also focuses on providing players with an intuitive spend-tracking function that focuses on responsible gambling by empowering consumers to know how much exactly they have put down on playing at a property.

The solution also comes with a feature that allows agreeing parties to send each other funds, so that friends can help top up each other’s accounts if they want to. All of this is controlled through a mobile device, which makes the solution easy to use, and offers customers a well-rounded digital payment experience altogether.

Baldini and other partner operators also benefit from an account management system and a reduction of their retail transaction fees. All in all, this partnership is hailed as an important milestone in the evolution of cashless payments in the region and beyond.

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