Betano, Kaizen Gaming’s leading betting brand, has been named as the official partner of CONMEBOL, South America’s soccer confederation. This agreement will see the sports betting operator sponsor the CONMEBOL Copa America 2024.

Under the deal, Betano will serve as the soccer confederation’s official partner until 2028 and will leverage its events’ popularity to promote its brand.

The agreement encompasses a number of beloved CONMEBOL tournaments and leagues, such as the CONMEBOL Pre-Olympic tournament, the CONMEBOL Copa America Women, CONMEBOL Copa America Futsal Men and Women, CONMEBOL Copa America Beach Soccer, CONMEBOL U20 Men and Women, CONMEBOL U20 Futsal Men and Women and CONMEBOL U20 Beach Soccer.

The CONMEBOL Copa America, for reference, is set to kick off in June and will take place in stadiums across the US. The tournament is one of the most highly anticipated events in the South American soccer calendar and will provide Betano with tons of brand exposure.

Betano is no stranger to sponsorship deals with leading soccer federations. Last year, the sports betting powerhouse also penned a deal that cemented it as the first-ever gambling partner of the UEFA European Championship.

Betano Is Glad to Support Professional Soccer

Spokespeople addressed the new partnership arrangement, expressing their excitement about the tie-up. CONMEBOL’s president, Alejandro Dominguez, personally commented on the matter, saying that his team is thrilled to welcome Kaizen Gaming and its Betano brand to the CONMEBOL family.

Dominguez praised Betano’s commitment to professional soccer and gaming innovation, saying that these qualities make it a perfect fit for CONMEBOL. According to the CONMEBOL president, Betano’s vision for the future of soccer in Latin America aligns with the confederation’s own vision.

Thanks to the new deal, the two entities will be able to provide fans of South American soccer with unforgettable experiences, Dominguez concluded.

Kaizen Gaming’s founder and chief executive officer, George Daskalakis, also commented on the matter, saying that he is very glad to team up with CONMEBOL. The Kaizen boss lauded the confederation as the most respected soccer organization in Latin America and said that this partnership showcases his team’s commitment to excellence.

Daskalakis concluded that his team is looking forward to bolstering fan engagement across South American soccer and providing thrilling and responsible betting experiences to the fans.

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RIVALO, Colombia’s leading online gambling and sports betting operator, has formed a major new partnership. As announced by the company, the casino giant has become the official sponsor of Deportivo Pereira, a professional Colombian soccer team.

As one of the big soccer teams in the country, Deportivo Pereira will promote RIVALO’s brand, allowing it to reach more fans across Colombia. In 2022, the team celebrated its league championship victory, cementing it as one of the best soccer clubs around. Alternatively known as El Grande Matecaña, the team also participated in the Libertadores in 2023 and is currently preparing for the new soccer season in Colombia.

In addition to promoting RIVALO’s brand, the club will also feature in a variety of exclusive promotions. The gambling company plans to hold a series of campaigns exclusive prizes for fans, including official merchandise, real-life experiences involving the Deportivo Pereira athletes and, of course, free bets.

The partnership will bolster RIVALO’s presence in sports, while reaffirming its commitment to supporting the professional sports sector in Colombia.

In its official announcement, RIVALO said that it is happy to announce this sponsorship deal. The company praised El Grande Matecaña as a team with great traditions and a sizeable fan base, saying that it “deserves a sponsor at the same level as the largest online casino in Colombia.”

The company called this sponsorship deal the “biggest alliance” of Colombian soccer in 2024, saying that it will bring significant benefits to both parties, as well as the fans.

Felipe Agüero, RIVALO Colombia’s country manager, said that the alliance reflects his team’s support of professional sports, as well as the company’s commitment to offering a diverse experience to its consumers.

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The International Tennis Integrity Agency (ITIA) has handed sanctions to a French athlete and a Bulgarian tennis official. Both offenders have been suspended for long periods of time because of previous offenses.

According to the ITIA, the French tennis pro Leny Mitjana has been handed a ten-year suspension because of 11 violations of the Tennis Anti-Corruption Program (TACP). In addition to that, the player was handed a $20,000 fine.

According to the tennis regulatory body, Mitjana, who has a career-high world singles ranking of 458, was involved in match-fixing efforts. While the athlete denied the charges, Philippe Cavalieros, an independent anti-corruption hearing officer (AHO) found him liable for multiple TACP breaches.

The AHO said that Mitjana is guilty of facilitating wagering, contriving the outcome of matches, influencing other players not to use their best efforts in matches and failing to report corrupt approaches.

The suspension will run from December 22, 2023, to December 21, 2033. During that period, Mitjana will be prohibited from playing in, coaching at or attending any tennis event sanctioned by the ITIA or any national association.

Stefan Milanov Was Suspended for Sixteen Years

A few days later, the ITIA also announced the suspension of Stefan Milanov, a Bulgarian tennis official who also violated the TACP. AHO Amani Khalifa investigated the matter and found Milanov guilty of committing a whopping 17 TACP violations.

For reference, the breaches relate to five matches Milanov umpired in 2021. These included five breaches related to direct or indirect wagering facilitations, five counts of scoring data delay or manipulation, five violations relating to direct or indirect attempts to conspire to commit a corruption offense and two failures to cooperate with the ITIA investigation.

A national-level official, Milanov failed to respond to the allegations, which the ITIA considers to constitute an admission of liability. He was therefore suspended for 16 years and slapped with a $75,000 fine.

As a result, Milanov will now be unable to officiate at or attend any tennis event authorized or sanctioned by members of the ITIA or any national association. The official sanction will run from December 28, 2023, to December 27, 2039.

Previously, the ITIA handed a 10-year suspension to the Slovenian tennis umpire Marko Ducman who also violated the TACP.

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Sports federations and authorities across the globe fear for the integrity of sports amid the growing expansion of betting activities. Besides match-fixing, gambling activities may also impact the lives of professional athletes with threats and hateful messages being posted on social media by angered punters.

Tasked with safeguarding, encouraging and enhancing the integrity of professional tennis worldwide, the International Tennis Integrity Agency (ITIA), constantly monitors the sport. The regulatory body enforces tough penalties against tennis officials and athletes involved in unlawful activities.

On Thursday, the ITIA confirmed it imposed a sanction against one tennis umpire from Slovenia. ITIA’s sanction is against Marko Ducman, a Slovenian international-level tennis official. According to the Agency, the umpire admitted to breaches of the Tennis Anti-Corruption Program (TACP) related to gambling.

A statement released by the ITIA confirms that Ducman admitted to a total of four TACP breaches. The violations relate to wagering on tennis matches. Moreover, the Slovenian bronze badge official admitted to manipulating data from matches they officiated and engaged in wagering.

Throughout his career, Ducman officiated at WTA, ATP and ITF tournaments. Due to the aforementioned breaches, he was banned from the sport for 10 years and six months. Ducman was provisionally suspended on September 8, 2023. The ITIA explained that his time under provisional suspension will be credited against the period of the ban. This otherwise means that the umpire’s suspension from the sport will end on March 7, 2034.

The Slovenian Umpire Received a Fine in Addition to the Ban

Besides the 10-year suspension, the ITIA fined Ducman $75,000 with $56,250 suspended. According to the watchdog, the Slovenian tennis official agreed to cooperate fully with its investigation and “accepted an agreed sanction,” effectively waiving his right to a hearing before an independent Anti-Corruption Hearing Officer.

Similar to other bans imposed by the ITIA, the umpire won’t be allowed to officiate at any tennis event sanctioned by the governing bodies of tennis. Additionally, the suspension effectively prohibits him from attending such events as well.

The latest sanction comes after back in September, ITIA provisionally suspended French player Maxence Broville. At the time of the announcement, the Agency confirmed the player failed to comply with one of its demands. Moreover, the ITIA did not rule out the possibility of Broville breaching the TACP rules.

Earlier in the year, ITIA banned for life the French tennis professional player, Alexis Musialek, due to breaches related to match-fixing. Upon announcing the sanction, the watchdog said that it uncovered a total of 39 breaches of the TACP rules.

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The renowned betting and gaming brand with a strong presence within the gambling sector in the UK and Ireland, QuinnBet, announced a new multi-year agreement. Details regarding the latest collaboration emerged Thursday and saw the company become an official partner of the Northampton Town Football Club, the professional association soccer club competing for the EFL League One, based in Northampton, England.

Thanks to the new collaboration, QuinnBet will benefit from brand exposure via boards placed on the northeast and southeast corners of the Sixfields stadium. Moreover, the operator will benefit from exposure via boards placed in the TV arc at the stadium, helping increase brand awareness even further.

The collaboration with Northampton marks an important milestone for QuinnBet as it complements its ongoing growth. The company initially launched its services nearly a decade ago, back in August 2017. Since then, QuinnBet has been rapidly growing within the regulated gambling sector in Ireland, as well as the UK.

The company is currently licensed and regulated by the Government of Gibraltar, as well as the Gibraltar Gambling Commissioner. Moreover, as noted, it has established its presence in Great Britain via licensing from the Gambling Commission. In Ireland, QuinnBet has established its operations under the Betting Amendment Act 2015.

Constantly growing its operations, QuinnBet remains dedicated to delivering unique gambling experiences for its customer base. The company offers an online casino platform as well as a sportsbook that are available for desktop and mobile devices. Now, thanks to the multi-year deal with Northampton, QuinnBet is expected to grow further its presence in the UK and Ireland, reaching new customers.

The Deal Brings Excitement to QuinnBet, Northampton

Niall McPartland, QuinnBet’s head of commercial and sponsorships, revealed that the company is excited to sign this new advertising collaboration with the famous soccer team. He spoke about the club’s extensive history in soccer, highlighting iconic wins for the team. “Like the Cobblers, QuinnBet operates in an industry dominated by large competitors, but that doesn’t detract from our ambitions to strive for the top,” added McPartland.

“We are delighted to commence this 3-year advertising partnership with Northampton Town FC, it has been a pleasure working with their commercial team.“

Niall McPartland, head of commercial and sponsorship at QuinnBet

The company’s head of commercial and sponsorship added that QuinnBet remains dedicated to improving its casino and sports betting offering and delivering unrivaled experiences. At the same time, McPartland said that the operator adheres to responsible gambling. Finally, he said: “Football is hugely popular with QuinnBet customers, and we are proud to support the game and clubs like Northampton Town FC through our sponsorships. We wish everyone at the club every success for the season ahead and beyond.”

Caroline Lucy, Northampton’s commercial director, shared the excitement of McPartland. She said that the club is delighted to add QuinnBet to its growing list of partners. Finally, Lucy predicted that the collaboration would bring success to the duo.

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Online betting and gaming brand Betway announced a new sponsorship agreement with the globally-recognized English Premier League club, Arsenal. Announced Friday, the new collaboration with Arsenal men’s team designated the popular betting and gaming brand as its Official Global Betting Partner.

The new multi-year collaboration is expected to bring benefits for Arsenal, as well as Betway. Per the new sponsorship deal, the iGaming and betting company will deliver thrilling experiences for Arsenal fans and bettors alike. Such unique experiences will include activations as well as exclusive content available via all social media platforms.

What’s more, the collaboration will help raise brand awareness with Betway branding available via the Emirates Stadium. The company will benefit from advertising boards for all of Arsenal’s domestic matches for the Carabao Cup, FA Cup, as well as the Premier League.

Additionally, the Super Group-owned brand vowed to provide responsible gaming training for all of Arsenal’s players and staff. The globally recognized brand will deliver its Code of Conduct and Responsible Gaming training that provides information and education regarding gambling harm, as well as the use of responsible gaming tools and the support people can receive. This responsible gaming training complements Arsenal’s support through the PFA and FA for its players.

The latest sponsorship agreement with Arsenal grows Betway’s list of partners in soccer. Previously, the company teamed up with West Ham and was also designated as an Official Global Partner of Brighton. Moreover, Betway has previously forged deals with clubs from the Bundesliga and La Liga. Outside of the soccer vertical, the company has established sponsorships with the NHL, NBA and other popular sports, including cricket and tennis.

The Soccer Club Is Thrilled to Team Up with Betway

Juliet Slot, Arsenal’s chief commercial officer, shared her excitement about the new partnership with Betway. She explained that the club is thrilled to name Betway as its Official Global Betting Partner. “It is the latest of a number of global brands to join our family of partners in recent weeks, a further sign of our commercial strength as a club,” added Slot, explaining that Arsenal is excited to collaborate with Betway and deliver unique experiences while highlighting the importance of responsible gambling.

“Having built one of the most exciting and enviable global sport sponsorship portfolios of any industry, I am absolutely thrilled to announce our new partnership as Official Global Betting Partner of English Premier League side, Arsenal.“

Anthony Werkman, CEO of Betway Group

Anthony Werkman, Betway Group’s CEO, added that the company is similarly delighted about the new sponsorship agreement with Arsenal. He said that it will be thrilling for Betway to deliver exciting activations and experiences for Arsenal’s huge fan base.

Werkman stressed that the new partnership highlights the importance of responsible gambling. Finally, he predicted that the deal will bring benefits for Betway as well as Arsenal and engage with fans of the club across the globe.

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Globally-recognized soccer club AS Monaco announced a new international partnership. Earlier this week, the famous soccer club revealed it joined forces with the leading sports entertainment platform in Asia, 6686 Sport. Under the terms of the latest agreement, the company was designated as the club’s official regional partner for Asia. Per the fresh agreement, 6686 will retain that role for the next three seasons.

Ultimately, the agreement is expected to expand the footprint of AS Monaco as well as 6686 Sport within the region. Currently, the famous soccer club has more than 3 million followers on Douyin and Sina Weibo, popular social media platforms in China. This makes AS Monaco the second most-followed Ligue 1 Uber Eats team via the aforementioned Chinese social media platforms.

Besides helping the club engage with new audiences and fans, the latest agreement is expected to help the betting brand as well. Thanks to the agreement with AS Monaco, 6686 Sport will benefit from brand visibility via LED panels for the club’s home games broadcasted in Asia. This will grant the brand a unique advantage in the market thanks to exclusive exposure.

6686 Sport’s collaboration with AS Monaco complements the brand’s goals for further expansion on a global scale through innovation and technology. Moreover, the new agreement will help deliver exclusive content from AS Monaco’s players for 6686 Sport’s clients.

The Collaboration Marks an Exciting Moment for the Duo

Danny Chen, 6686 Sport’s brand manager, said that the company is thrilled to forge the new agreement with AS Monaco. He highlighted that duo is united by the love for soccer and said that the agreement will fuse innovation and expertise. “As both organizations share the objectives of expanding through innovation and digital development, the partnership is expected to deliver an unparalleled betting experience that exceeds expectations,” added Chen. Finally, he spoke about the company’s commitment to delivering a diversified, reliable and safe platform that fits the needs of sports fans and delivers unique entertainment.

“We are delighted to announce our thrilling partnership between 6686 Sport and AS Monaco.“

Danny Chen, brand manager at 6686 Sport

Ben Lambrecht, AS Monaco’s CEO, shared the excitement of 6686’s brand manager, explaining that the club is pleased to team up with the famous betting brand. He said that 6686 Sport and AS Monaco share a passion for innovation and predicted that the partnership will help the club reach new soccer fans. Finally, Lambrecht said that the deal with 6686 will help AS Monaco get closer to its Asian fan base.

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Betsson Group’s fast-growing sports betting and entertainment platform, StarCasinò Sport, confirmed a new partnership. On Thursday, the brand revealed that it joined forces with SSC Napoli, the famous Italian professional soccer club based in Naples. The new collaboration designated StarCasinò Sport as the new Official Infotainment Partner of the famous soccer club.

The new two-year collaboration builds upon a solid foundation between the duo. Previously, StarCasinò Sport and SSC Napoli collaborated for two years between 2020 and 2022. Following the success of that deal, the duo now plans to deliver thrilling and unique experiences for soccer fans and bettors alike.

The new agreement seeks to help SSC Napoli grow its international presence, reaching new audiences and engaging with new fans. The famous soccer team, which has a rich history, seeks to deliver unique activations for its fans via the new partnership with StarCasinò Sport.

The latest collaboration between the duo is expected to bring various contests, quizzes and tournaments, granting an opportunity for sports fans to win unique memorabilia, including signed jerseys and VIP tickets for different matches. What’s more, the agreement is expected to deliver in-depth interviews and exclusive content with players of the soccer team, bringing unique insights to the fans.

Tommaso Bianchini, SSC Napoli’s chief revenue officer (CRO), explained that delivering thrilling and unique content is expected to boost the team’s international expansion. “Recently, we unveiled our manifesto ‘From Napoli to the World,’ and this partnership aligns seamlessly with our strategic vision,” he said. Finally, Bianchini outlined that fans of the team and the sport can expect unique activations throughout the season together with StarCasinò Sport.

“Our journey towards internationalization hinges on producing increasingly engaging content for our fans.“

Tommaso Bianchini, CRO at SSC Napoli

The Collaboration Brings Excitement

Last autumn, StarCasinò announced the launch of a tailor-made sportsbook in Italy called StarCasinò Bet. Upon announcing the launch, the brand said that the solution delivers a “full online gaming” experience, featuring news, highlights and other engaging information. Now, judging by the latest agreement, StarCasinò continues to grow its presence in the country.

“It is a great honor for us to once again partner with a historic club like SSC Napoli. This iconic team of the Italian top league has been a fantastic collaborator in the past.“

Stefano Tino, managing director of StarCasinò

Stefano Tino, StarCasinò Sport’s managing director, explained that the brand is delighted to join forces with SSC Napoli once again. He highlighted the importance of the team in the country, while at the same time underlining the success of their previous collaboration. According to Tino, the new agreement will deliver unique activations for sports fans, while complementing the growth of the company and the team. Finally, he spoke about the shared values of SSC Napoli and StarCasinò that resonate with the fans and community.

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Stats Perform, a sports data and analytics company, has become the official data partner of two Swedish soccer leagues. As agreed with the Swiss Football League (SFL), the company will form an alliance with the Credit Suisse Super League and the Dieci Challenge League.

The agreement will allow Stats Perform to use official SFL data, enhance fan experiences for fans of the leagues and attract new sponsors. According to the official release, the SFL selected Stats Perform as the data partner for the two leagues in order to bolster fan experiences with “comprehensive, deep, real-time accurate statistics and insights,” instead of basic stats.

As a result, Stats Perform will leverage its Opta soccer API to deliver the depth required by the SFL. The company’s tools will be instrumental in creating compelling coverage of the two leagues’ teams and players.

The Swiss Football League official data rights are a part of Stats Perform’s extensive official data portfolio, which encompasses many European top-flight leagues, such as the EPL, LaLiga, Ligue1, Serie A and the Bundesliga, among others.

The data deal with the SFL follows agreements with other sports organizations, such as the USL in the USA and the Liga FUTVE in Venezuela.

Stats Perform to Delivering High-Quality SFL Experiences

The Swiss Football League’s chief digital officer, Frank Schaffner, said that his team is excited about the partnership with Stats Perform. He praised the latter company’s unrivaled Opta data collection, distribution and innovation-focused approach, saying that the provider’s values perfectly align with the league’s vision.

Schaffner noted that Stats Perform’s advanced AI capabilities and state-of-the-art solutions will revolutionize how the SFL presents its games to fans.

This partnership signifies our commitment to delivering high-quality experiences and memorable storytelling that enriches the on-field action for our fans, media and sponsorship partners.

Frank Schaffner, chief digital officer, SFL

Steve Xeller, Stats Perform’s chief revenue officer, also commented on the matter, saying that the provider is happy to become the SFL’s official data provider. He noted that he is very happy that the SFL has opted to adopt his company’s PressBox Graphics.

It is smart Opta-powered tech to enhance social, news media and broadcasts with brilliant graphics before, during and after games, making it easier to attract and retain fan attention, as well as grow sponsorships.

Steve Xeller, CRO, Stats Perform

Xeller concluded that his team is committed to helping the SFL elevate the quality of its matches.

The deal with the SFL follows an earlier agreement with the Badminton World Federation.

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Global betting powerhouse Betsson announced that it will serve as the official sponsor of the upcoming 26th IHF Women’s World Championship 2023, brokered by SPORTFIVE. The arrangement affirms the operator’s commitment to supporting women’s sports.

The championship’s group stage will be hosted by Sweden, Norway and Denmark and will engage sports fans from November 29 to December 17 this year. As noted by Betsson, the draw took place yesterday, July 6, in Gothenburg. The final, meanwhile, is set to take place in Herning, Denmark.

The event will welcome 32 national teams. At the time of Betsson’s announcement, Norway led the operator’s odds list, followed by Denmark in third and Sweden in fifth place.

The current sponsorship deal is Betsson’s first sponsorship in handball and will expand the operator’s presence in professional sports. The company has been supporting sports in the Nordic region since 1963 and is happy to continue and expand its sports initiatives.

Under the agreement, Betsson’s branding will feature on the led screens across the handball arena. The operator will also give away tickets for the event and will offer a wide range of odds for the matches.

While this is Betsson’s first time supporting a handball event, it is not its first time supporting women’s sports. The company has previously served as the exclusive sportsbook partner of the CONMEBOL Copa América Femenina 2022 and the main sponsor of Athletico Paranaense and Club Atletico Boca Juniors’s women’s teams.

Betsson Wants to Support Women’s Sports

IHF’s president, Dr Hassan Moustafa, welcomed Betsson as the partner of the 26th IHF Women’s World Championship. He thanked the operator for its commitment and said that the two parties will now have a clear aim – “to excite.”

SPORTFIVE’s chief growth officer, Robert Müller von Vultejus, said that he considers Betsson to be a valued partner. He noted that the operator’s experience with female leagues made it a perfect partner for the handball championship.

With their [Betsson’s] wealth of experience in supporting women’s sports globally we are confident that this collaboration will further elevate the excitement and bring the tournament to new height.

Robert Müller von Vultejus, chief growth officer, SPORTFIVE

Finally, Betsson Group’s PR manager, Robin Olenius, said that the sponsorship reflects his team’s desire to promote and support women’s sports.

We hope that through our support of the tournament and our global presence, we will help to increase the excitement globally”, says Robin Olenius, PR Manager Betsson Group.

Robin Olenius, PR manger, Betsson Group

Recently, Betsson strengthened its horse racing content thanks to a partnership with PA Betting Services.

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