Partnerships Archives - Keno Wizard https://kenowizard.com/tag/partnerships/ The Ultimate Keno Destination for Odds, Tips & Tricks Mon, 22 Jul 2024 12:38:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 https://i0.wp.com/kenowizard.com/wp-content/uploads/2023/02/cropped-keno-wizard-icon.png?fit=32%2C32&ssl=1 Partnerships Archives - Keno Wizard https://kenowizard.com/tag/partnerships/ 32 32 230792155 Wazdan Expands Italian Presence with SKS365 and AdmiralBet Partnerships https://kenowizard.com/2024/07/22/wazdan-expands-italian-presence-with-sks365-and-admiralbet-partnerships/ https://kenowizard.com/2024/07/22/wazdan-expands-italian-presence-with-sks365-and-admiralbet-partnerships/#respond Mon, 22 Jul 2024 12:38:25 +0000 https://kenowizard.com/2024/07/22/wazdan-expands-italian-presence-with-sks365-and-admiralbet-partnerships/ Wazdan, the leading game-focused developer, has solidified its presence in the mature European market of Italy through significant partnerships with prominent gaming operators SKS365 and AdmiralBet. These collaborations aim to enhance the gaming experiences of Italian players by integrating Wazdan’s innovative titles and features. SKS365 Partnership Brings Top Titles to Planetwin365 Wazdan’s partnership with SKS365, [...]

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Wazdan-tightens-grip-on-the-Italian-market-through-SKS365-dealWazdan, the leading game-focused developer, has solidified its presence in the mature European market of Italy through significant partnerships with prominent gaming operators SKS365 and AdmiralBet. These collaborations aim to enhance the gaming experiences of Italian players by integrating Wazdan’s innovative titles and features.

SKS365 Partnership Brings Top Titles to Planetwin365

Wazdan’s partnership with SKS365, the operator behind the popular brand Planetwin365, marks a substantial milestone. This deal will make 75 of Wazdan’s top games available to Planetwin365’s online players. The initial rollout will include top-performing titles such as Mighty Wild™: Panther, 15 Coins™, and Hot Slot™: 777 Cash Out.

Including Wazdan’s unique features, such as Hold the Jackpot™, Chance Level™, and Stick to Infinity™, promises to revolutionize the online casino experience for Planetwin365’s audience. These features have been praised for their ability to deliver stimulating and immersive gameplay, setting new standards in the iGaming industry.

Andrzej Hyla, Chief Commercial Officer at Wazdan, expressed his enthusiasm about the partnership, stating, “Marking another step in our growth strategy, SKS365 has quickly emerged as a leading player in Italy, and we’re delighted to bring our dynamic titles to its impressive player base. Through our engagement-boosting features, we can guarantee an unparalleled gaming experience and look forward to watching this relationship flourish.”

Kristina Lozo, Online Casino Manager at SKS365, added, “Wazdan’s award-winning titles bring an extra dimension to our offering, and we are thrilled to bring this influx of games to our players. As a market leader in Italy, it is crucial that our content remains innovative and engaging. By forging agreements with providers such as Wazdan, we can achieve this whilst elevating our position in the industry to new heights.”

AdmiralBet Partnership Enhances Game Offering

In another strategic move, Wazdan has partnered with AdmiralBet, a well-respected Italian brand operating under Admiral Sport Srl, a part of the NOVOMATIC Group subsidiary Greentube. This partnership will provide AdmiralBet’s players access to a wide range of Wazdan’s leading titles, including those from the renowned Coins™, Power of Gods™, and Hot Slot™ series.

AdmiralBet players will also benefit from Wazdan’s innovative in-game features, which have been recognized for enhancing player engagement and providing immersive experiences. These features include Hold the Jackpot™, Chance Level™, and Stick to Infinity™ mechanics.

Operating in Italy since 2012, AdmiralBet has established itself with a robust portfolio that includes a stimulating sportsbook offering, slots, live casino, poker, bingo, and lotteries. This collaboration underscores Wazdan’s ambition to strengthen its foothold across Europe’s top markets and offer its cutting-edge gaming portfolio to an expanding player base.

Radka Bacheva, Head of Sales at Wazdan, commented, “In such a competitive market, it is crucial as developers to ensure we cautiously choose what operators we work with internationally to continue expanding our global presence. With a commendable reputation across Italy, we are delighted that some of our player favorites will now be accessible to slot enthusiasts across Italy, a mature market in which we have already enjoyed strong success. We look forward to this going from strength to strength.”

Fabio Mariella, Casino Online Product Manager at AdmiralBet, shared his excitement, saying, “We are thrilled to go live with Wazdan’s industry-leading content. At AdmiralBet, we pride ourselves on offering our players a diverse range of engaging gaming options. By partnering with innovative developers like Wazdan, we can strive towards becoming one of the standout casino brands in Italy.”

Source:

Wazdan cements established Italian presence with AdmiralBet tie-up, wazdan.com, July 19, 2024.

Wazdan tightens grip on the Italian market through SKS365 deal, wazdan.com, June 27, 2024.

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Interblock’s Strategic Expansion in Spain: New Partnerships Boost Support https://kenowizard.com/2024/05/08/interblocks-strategic-expansion-in-spain-new-partnerships-boost-support/ https://kenowizard.com/2024/05/08/interblocks-strategic-expansion-in-spain-new-partnerships-boost-support/#respond Wed, 08 May 2024 13:04:15 +0000 https://kenowizard.com/2024/05/08/interblocks-strategic-expansion-in-spain-new-partnerships-boost-support/ Interblock, a leading gaming technology provider, teams up with Grupo Orenes, Unidesa, and Covimatic, enhancing support for its technology across Spain. In a move to expand its reach, Interblock has entered into partnerships with Grupo Orenes, Unidesa, and Covimatic. These collaborations will see the three companies operating as Interblock’s Certified Service Providers across various regions [...]

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interblock_partners_with_grupo_orenes_unidesa_and_covimatic_for_spanish_markets_Interblock, a leading gaming technology provider, teams up with Grupo Orenes, Unidesa, and Covimatic, enhancing support for its technology across Spain.

In a move to expand its reach, Interblock has entered into partnerships with Grupo Orenes, Unidesa, and Covimatic. These collaborations will see the three companies operating as Interblock’s Certified Service Providers across various regions in Spain.

Enhanced Technical Support

Under these partnerships, Grupo Orenes, Unidesa, and Covimatic will be responsible for providing technical support and services for Interblock machines after their installation at different properties.

Interblock’s focus on providing top-notch support reflects its commitment to delivering high-quality gaming experiences to its customers.

The partnerships come at a crucial time as Interblock prepares to introduce its Electronic Table Games (ETGs) in Spain, including the Black Pearl Roulette machines, which are already making their way into the market.

The Black Pearl Series offers standalone roulette machines that can accommodate up to ten players simultaneously, providing an immersive gaming experience.

In addition to the Black Pearl Roulette machines, Interblock has also tailored its Dual Roulette and Universal Cabinet Golden Ball Roulette to cater to the specific preferences of the Spanish market.

The Golden Ball Roulette, in particular, features the proprietary G-O-L-D side bet option, allowing players to bet on each of the four letters for the chance to win multipliers of up to 250x.

Furthermore, Interblock will supply Spanish casinos with products from its Smart Pit product line, including Dual Live Roulette, Live Blackjack, and Live Baccarat tables.

The Smart Pit line represents one of Interblock’s newer initiatives, blending live dealers with automated technology to offer a seamless gaming experience.

Interblock’s entry into the Spanish market received a significant boost when it obtained licensing for Spain in August 2023. This allowed the company to establish a service center and warehouse in the country.

Key Markets Licensing

Interblock Spain, the company’s regional arm, also secured licenses for several key regions in Spain, including Andalucía, Canarias, Pais Vasco, La Rioja, Castilla la Mancha, and Navara.

John Connelly, the Global CEO of Interblock, expressed his enthusiasm about the company’s expansion in Spain, stating, “Our commitment to Spain is steadfast and ever-growing.”

“With more than 10,000 seats in operation across the country, these new licenses don’t just expand our reach — they emphasize our relentless pursuit of providing unparalleled service to our esteemed clientele.”

Interblock’s strategic partnerships with Grupo Orenes, Unidesa, and Covimatic underscore its dedication to delivering exceptional gaming experiences in the Spanish market.

Source: “Interblock partners with Grupo Orenes, Unidesa and Covimatic for Spanish markets”, Gambling Insider, May 6, 2024.

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GiG Secures New Partnerships in Spain and Argentina https://kenowizard.com/2024/03/22/gig-secures-new-partnerships-in-spain-and-argentina/ https://kenowizard.com/2024/03/22/gig-secures-new-partnerships-in-spain-and-argentina/#respond Fri, 22 Mar 2024 13:32:39 +0000 https://kenowizard.com/2024/03/22/gig-secures-new-partnerships-in-spain-and-argentina/ Gaming Innovation Group (GiG), one of the world’s most prominent software solution providers for online casinos and sports betting websites, has announced that its global footprint has further expanded following the signing of two new partnership agreements in Spain and Argentina. The first partnership was the one signed with Juegging, a major operator in the [...]

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gig_sign_deals_for_spain_and_argentinaGaming Innovation Group (GiG), one of the world’s most prominent software solution providers for online casinos and sports betting websites, has announced that its global footprint has further expanded following the signing of two new partnership agreements in Spain and Argentina.

The first partnership was the one signed with Juegging, a major operator in the Spanish market who owns land-based venues, an online casino, and a sports betting website. The operator decided to migrate onto X-Suite, the turnkey management platform that GiG offers to its customers.

This will allow Juegging to revamp its sports betting offering while expanding the number of payment methods available. Moreover, the online casino and sports betting operator will be able to offer content from more providers since the GiG platform comes with plenty of games from several international suppliers.

The Spanish market is a very important one for Gaming Innovation Group because it is expected to generate almost 2 billion euros in gross gaming revenues per year by the end of the next three-year cycle.

Big Deal in Argentina

The CoreX platform developed by Gaming Innovation Group is set to make its grand entrance into the Argentine market through a new partnership with SIGAR S.A., a local operator of land-based casinos and slot halls.

GiG has become a very powerful presence in the Argentine market as it has partnerships in place with brands operated in the seven regulated provinces of the country. In 2021 the company marked a crucial moment when it received approval to operate in Buenos Aires from LOTBA, the gambling regulator of the City of Buenos Aires.

SIGAR S.A. is planning to expand its business online and that is why it entered the partnership with GiG as the software provider has plenty of experience when it comes to taking land-based casino operators into the online world. In fact, GiG has signed multiple such partnerships in recent years both in Latin America and in Europe.

The market in Latin America is a very lucrative one as well, it is expected to generate over 3.7 billion dollars in revenue next year according to data supplied by Statista.

Gaming Innovation Group was founded in 2012 and since then has developed into a powerful brand, recognized anywhere in the world. The company operates out of Malta and is listed both on the Oslo Stock Exchange and on Nasdaq Stockholm.

Source: “GiG bags a brace of deals for Spain and Argentina, with two new partners for its iGaming platform CoreX and Sportsbook, SportX“GiG. March 21, 2024.

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EPIC Risk Management Names Teresa Fiore VP of Partnerships https://kenowizard.com/2023/09/07/epic-risk-management-names-teresa-fiore-vp-of-partnerships/ https://kenowizard.com/2023/09/07/epic-risk-management-names-teresa-fiore-vp-of-partnerships/#respond Thu, 07 Sep 2023 12:30:20 +0000 https://kenowizard.com/2023/09/07/epic-risk-management-names-teresa-fiore-vp-of-partnerships/ The world’s leading independent gambling harm minimization consultancy, EPIC Risk Management, announced a new senior-level appointment. The company confirmed it hired the services of the former PointsBet executive and experienced responsible gambling expert, Teresa Fiore. Joining EPIC, she was appointed to the role of VP of partnerships. The newly announced C-suite appointment comes during an [...]

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The world’s leading independent gambling harm minimization consultancy, EPIC Risk Management, announced a new senior-level appointment. The company confirmed it hired the services of the former PointsBet executive and experienced responsible gambling expert, Teresa Fiore. Joining EPIC, she was appointed to the role of VP of partnerships.

The newly announced C-suite appointment comes during an important time for the company. Strengthening its senior-level team with Fiore’s appointment, EPIC anticipates to continue expanding its presence in the United States.

In her new role as VP of partnerships, Fiore brings a wide range of skills and expert knowledge. As a part of EPIC’s C-suite, she will leverage her experience and collaborate with the company’s teams for new strategic partnerships. Ultimately, Fiore’s expert knowledge and advice complements the company’s main objective: to reduce harm within all forms of betting.

Fiore commented on the topic, explaining that she is excited to join EPIC and oversee the company’s expansion in the US. She praised the seasoned team of experts at the company. Finally, Fiore pointed out: “I have known and think very highly of the EPIC team for a number of years and we’re very much aligned in our thinking and approach to safer gambling.”

I’m very excited to start as the VP of partnerships, overseeing the growth in the US market, which is obviously a huge opportunity for EPIC.

Teresa Fiore, VP of partnerships at EPIC Risk Management

The Company Anticipates Expanding in the US

Without any doubt’ Fiore’s experience makes her the perfect fit for the new role. Throughout her extensive career, she worked in nearly 30 different countries around the globe. Before joining the senior-level team at EPIC, Fiore was a part of the leading operator, PointsBet. During her tenure with the company, she held the role of responsible gambling and corporate social responsibility manager.

Besides PointsBet, Fiore was also a part of the Massachusetts Gaming Commission for five years. At the time, she held the role of program manager of research and responsible gaming. In that role, she oversaw different responsible gambling programs for brick-and-mortar casinos across the state.

This appointment is a key marker of the expansion that EPIC continues to make within the US.

Paul Buck, CEO at EPIC Risk Management

Paul Buck, EPIC’s CEO, highlighted the importance of the new appointment that comes at a time when the company continues to expand in the US. He praised Fiore’s knowledge and experience. Finally, Buck predicted that she would play an important role in the future of the company.

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REEVO Teams Up with Hacksaw Gaming, Moves Closer to 60+ Partnerships in 2023 Goal https://kenowizard.com/2023/09/02/reevo-teams-up-with-hacksaw-gaming-moves-closer-to-60-partnerships-in-2023-goal/ https://kenowizard.com/2023/09/02/reevo-teams-up-with-hacksaw-gaming-moves-closer-to-60-partnerships-in-2023-goal/#respond Sat, 02 Sep 2023 03:08:43 +0000 https://kenowizard.com/2023/09/02/reevo-teams-up-with-hacksaw-gaming-moves-closer-to-60-partnerships-in-2023-goal/ REEVO, a fast-growing B2B content and aggregation platform, has further diversified its library thanks to an agreement with Hacksaw Gaming, a leading provider of iGaming products. As per the deal between the two, the latter company’s library of slot games, scratch cards and instant games will be integrated into REEVO. Hacksaw Gaming was founded in [...]

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REEVO, a fast-growing B2B content and aggregation platform, has further diversified its library thanks to an agreement with Hacksaw Gaming, a leading provider of iGaming products. As per the deal between the two, the latter company’s library of slot games, scratch cards and instant games will be integrated into REEVO.

Hacksaw Gaming was founded in 2018 and is a disruptive provider of cutting-edge content. At first, the company was primarily focused on digital scratch products but eventually expanded its expertise and now produces many hit slot products and instant win games.

Under the agreement, Hacksaw’s existing and future content will become available to REEVO’s partnering operators, allowing them to greatly improve their offerings. Thanks to the partnership, REEVO’s clients will be able to engage their fans with games such as Le Bandit, Wanted Dead or a Wild, R.I.P. City, Dork Unit and Bloodthirst, among many others.

Hacksaw Gaming’s best-in-class games also recently made their way into N1 Casino in Greece, expanding the company’s international presence.

REEVO Continues to Grow at a Rapid Pace

REEVO’s head of sales, Petra Maria Poola, commented on the new integration, praising Hacksaw Gaming as a developer of outstanding and highly playable content. She lauded the company’s unique touch and said that its games will be a great addition to REEVO.

They [Hacksaw Gaming’s titles] are an excellent addition to our platform that is attracting the biggest and most innovative studios and providing our operator partners with the best possible choice of content.

Petra Maria Poola, head of sales, REEVO

REEVO continues to grow at a rapid pace as the company adds more and more content from third parties. In addition to its proprietary content, the company offers games from over 70 top companies.

Some of REEVO’s latest partners include notable industry names such as Orbital Gaming, Vibra Gaming and Barbara Bang Games. Earlier this summer, the company also penned agreements with AvatarUX, RubyPlay and Endorphina.

Prior agreements also saw REEVO integrate titles from 3 Oaks Gaming, OnlyPlay and Turbo Games into its platform.

Currently, REEVO’s platform sports some 8,000+ games, including slots, table, crash games and live gaming titles. REEVO’s ambition for 2023 is to have added content from at least 60 more providers by the end of the year.

In other news, REEVO just released Rays of Ra, a proprietary Egypt-themed game.

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NASCAR Inks Betting Partnerships with nVenue and FanDuel https://kenowizard.com/2023/08/25/nascar-inks-betting-partnerships-with-nvenue-and-fanduel/ https://kenowizard.com/2023/08/25/nascar-inks-betting-partnerships-with-nvenue-and-fanduel/#respond Fri, 25 Aug 2023 18:50:42 +0000 https://kenowizard.com/2023/08/25/nascar-inks-betting-partnerships-with-nvenue-and-fanduel/ The National Association for Stock Car Auto Racing (NASCAR) has unveiled partnerships with nVenue and FanDuel. nVenue to Seve as NASCAR’s Micro-Betting Data and Tech Provider Under the first agreement, nVenue, an innovative micro-betting tech company, will become NASCAR’s official micro-betting data and tech provider. The pairing of NASCAR’s commitment to innovation and nVenue’s tech expertise has poised the partnership [...]

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The National Association for Stock Car Auto Racing (NASCAR) has unveiled partnerships with nVenue and FanDuel.

nVenue to Seve as NASCAR’s Micro-Betting Data and Tech Provider

Under the first agreement, nVenue, an innovative micro-betting tech company, will become NASCAR’s official micro-betting data and tech provider. The pairing of NASCAR’s commitment to innovation and nVenue’s tech expertise has poised the partnership for a resounding success, the official announcement reads.

As the association’s micro-betting partner, nVenue will work with the league to design and develop in-race odds. The data will then be delivered to motorsports fans through sportsbooks and gambling operators.

In-race markets will include innovative betting windows like stage results, qualifying and pit-road betting opportunities, among others. Fans will thus have tons of new ways to engage with NASCAR races.

NASCAR’s managing director of sports betting, Joe Solosky, said that the collaboration “epitomizes a shared vision to entertain fans and enhance the race viewing experience.”

nVenue’s co-founder and CEO, Kelly Pracht, called the partnership a “terrific match.” She believes that this unprecedented partnership will benefit the NASCAR as a whole.

We predict this industry-first collaboration will be significantly beneficial not only for sportsbooks and media, but also for NASCAR’s base of knowledgeable, and new fans.

Kelly Pracht, co-founder & CEO, nVenue

FanDuel Becomes an Authorized Betting Operator

In the meantime, FanDuel will serve as an authorized gaming operator of NASCAR. The operator has thus secured the right to use NASCAR branding and will work with the association to create and promote engaging betting experiences, including odds integration into NASCAR’s fantasy platform.

FanDuel also hired FOX analyst and racing icon Clint Bowyer as an ambassador and will work with him on a variety of NASCAR-related activations.

Solosky shared his thoughts on this deal as well, saying:

Partnering with FanDuel, a best-in-class sports gaming company and iconic brand in the space, is a huge win for NASCAR and its fans.

Joe Solosky, MD of sports betting, NASCAR

Solosky added that his team is thrilled to join forces with FanDuel and deliver engagement opportunities to fans.

FanDuel’s vice president of strategic partnerships, Clifton Ma, also commented on the matter. Ma said that he sees a huge potential in NASCAR betting offerings, which is why FanDuel is committed to engaging its fans with more motorsport action.

We’re thrilled to partner with the premier racing organization in North America and continue to grow its presence in the sports gaming space.

Clifton Ma, VP of strategic partnerships, FanDuel

In other news, FanDuel just inaugurated PPA Tour Betting in North America.

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Pariplay Appoints Ashley Bloor as Director of Partnerships https://kenowizard.com/2023/06/13/pariplay-appoints-ashley-bloor-as-director-of-partnerships/ https://kenowizard.com/2023/06/13/pariplay-appoints-ashley-bloor-as-director-of-partnerships/#respond Tue, 13 Jun 2023 18:38:38 +0000 https://kenowizard.com/2023/06/13/pariplay-appoints-ashley-bloor-as-director-of-partnerships/ Pariplay will now see Ashley Bloor steer the company’s expansion efforts in securing new clients in Europe and North America, as well as beyond. As a professional, Bloor has more than ten years of experience working for prominent companies, including as head of operations for RGS at EveryMatrix, William Hill, bet365, Gala Coral, and Gaming [...]

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Pariplay will now see Ashley Bloor steer the company’s expansion efforts in securing new clients in Europe and North America, as well as beyond. As a professional, Bloor has more than ten years of experience working for prominent companies, including as head of operations for RGS at EveryMatrix, William Hill, bet365, Gala Coral, and Gaming Innovation Group.

Pariplay Brings More Expertise to Bolster Expansion

Bloor will leverage the power of the Ignite and Fusion brands and their product offerings, which are designed in such a way as to make it easier for Pariplay to strike new partnerships and maximize the value and efficiency of such partnerships.

Pariplay is also doubling down on its North American footprint, which means that Bloor will be tasked with the company’s regional growth there. Pariplay CCO welcomed the appointment of Bloor. Enrico Bradamate said:

We are thrilled to welcome Ashley to the team and know she will play a crucial part as we execute our growth strategy and expand our global partner network of studios and operators, cementing our position as the number one gaming aggregator.

Pariplay CCO Enrico Bradamate

Pariplay’s own Bloor was similarly pleased with the partnership opportunity and added that she was looking forward to assuming her new responsibility and further developing existing relationships as she builds new ones.

“look forward to building on our existing partnerships and creating new synergies as we continue on this journey,” Bloor stated. Pariplay has been building up its footprint methodically in the meantime. The company teamed up with Galaxsys, signing a distribution deal with the supplier. Pariplay similarly did not miss its chance to secure and expand its reach in Sweden, securing a B2B license.

The company also integrated Wizard Games with Caesars in Ontario, Canada and is constantly on the lookout for new opportunities to bolster its global footprint.

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NCAA to Explore Monetization of Sports Betting Partnerships https://kenowizard.com/2023/06/12/ncaa-to-explore-monetization-of-sports-betting-partnerships/ https://kenowizard.com/2023/06/12/ncaa-to-explore-monetization-of-sports-betting-partnerships/#respond Mon, 12 Jun 2023 22:15:58 +0000 https://kenowizard.com/2023/06/12/ncaa-to-explore-monetization-of-sports-betting-partnerships/ NCAA President Charlie Baker raised some eyebrows when hinting that the association may get into the sports betting space to explore potential new revenue streams. Entering the Sports Betting Space Speaking at an event titled “The Future of College Sport” hosted in Washington, DC by the University of Arizona and its president, Robert C. Robbins, [...]

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NCAA President Charlie Baker raised some eyebrows when hinting that the association may get into the sports betting space to explore potential new revenue streams.

Entering the Sports Betting Space

Speaking at an event titled “The Future of College Sport” hosted in Washington, DC by the University of Arizona and its president, Robert C. Robbins, Baker hinted about plans to generate new income, including some controversial options such as monetizing sports betting partnerships, reported Forbes.

“We have a major opportunity to get into the sports betting space,” Baker said and went on to elaborate that this means entering a market comprising “anybody who has a phone” and can wager “from any place they want,” with “two-thirds to almost three-quarters of all people between the ages of 18 and 22 (currently) betting on sports.”

Hearing the new NCAA president speak about sports betting opportunities as potential revenue streams for college sports raised eyebrows in the room but Baker softened the blow by adding that the NCAA will come up with a program to address the issue of putting student-athletes in a very difficult position “if there are lots of kids on campus betting on college sports and betting on the teams on their campus.”

Ethical Issues Around Athletes

Baker also shared his expectation that the NCAA will “get everybody to endorse around (this program) helping them develop the tools and techniques (those involved with the issue are) going to need to deal with this stuff.”

And while he would not go into details about his strategy anytime soon, Baker hinted that other NCAA sports beginning with women’s basketball, and then women’s softball, baseball, volleyball, and other sports, will gradually be put “out to bid” individually.

“We dramatically underperform across a whole bunch of other revenue-raising opportunities,” Baker added, adamant that “those items are going to get a lot of attention … over the course of … the next four to six months.”

Baker failed to recognize the ethical quandary the NCAA creates for its athletes by not permitting them to “opt out” of having their performance data aggregated and sold to media and gambling companies as part of a leveraged package product.

On the contrary, he believes that athlete data is the main driving force behind growth in media and gambling contracts, pointing to professional sports and their union contracts as proof that athlete data should remain inseparable from the NCAA product, and it would not be him the leader who would ask the athletes about who should be able to access and sell their data or not.

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