iGaming tech specialist SOFTSWISS has been named Platform Provider of the Year at the Global Gaming Awards EMEA. This acknowledgment, coming in the wake of a fruitful week at ICE London, solidifies the company as an industry leader in the region.

Firmly focused on the EMEA region, SOFTSWISS secured the prestigious accolade after more than 50 industry-leading executives voted to choose the best companies in the contemporary gaming sector. The Global Gaming Awards decorate the gaming industry’s top performance over the past year, highlighting their commitment to innovation and high standards.

The Platform Provider of the Year award celebrates SOFTSWISS’s constantly evolving platform and the company’s commitment to meeting and exceeding its operator clients’ expectations. The company triumphed over many worthy competitors, further attesting to its excellence.

SOFTSWISS is no stranger to such successes. During the 2013 edition of ICE London, the company debuted its flagship Casino Platform. Years later, the Casino Platform unites 6 million players from different markets. It is universally acclaimed as a trustworthy and efficient product and is still being updated to this day.

SOFTSWISS also kicked off 2024 with a bang, unveiling a series of product updates. The aforementioned Casino Platform, for example, was just enhanced with the Tournament Service, an enhanced version of the prior Tournaments solution. In addition, the platform enhanced its Event Streaming with AI solutions. The Bonus API was also upgraded.

The technology provider’s latest updates further highlight the reason why it was designated as the Platform Provider of the Year.

SOFTSWISS Is Glad Its Hard Work Is Paying Off

Max Trafimovich, SOFTSWISS’ chief commercial officer, commented on the most recent accolade, saying that he feels delighted to see his team’s efforts recognized by other industry leaders.

It is truly gratifying to witness the collective efforts of our talented team reshaping the iGaming business, fostering an environment that is more appealing, transparent and responsible.

Max Trafimovich, CCO, SOFTSWISS

SOFTSWISS has some 15 years of experience in iGaming and sports an experienced team that truly understands the iGaming sector. This knowledge allows the company to drive further innovation, command industry respect and have the trust of many industry leaders and clients.

A recent survey, SOFTSWISS pointed out, shows that a whopping 80% of its clients are satisfied with its products and services. Thanks to that, the company received more than 15 awards in 2023 alone.

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Canada’s top-tier online sportsbook and casino, BET99, has selected the supplier of anti-fraud and geolocation solutions, GeoCompy, as its new geolocation provider for the Ontarian market. 

Last week, BET99 announced the launch of its new BET99 App in the Apple App Store during Week 1 of soccer. The app, which is currently live and available for download, has been designed “to deliver an elevated experience with an enhanced design” tailored to Canadian players’ preferences. 

BET99 Looking to Boost Customer Experience, Compliance, and Revenue 

BET99 has based its decision to partner with GeoComply on its desire to improve customer experience and boost its compliance and revenue. 

By using GeoComply’s new zero-download mobile and desktop solutions, the 2019-founded Toronto-based online gaming operator expects to open the player funnel and improve their conversion rates. This will be achieved by allowing mobile and desktop players alike to immediately prove their location on their platform without going through the hassle of leaving the current page or downloading any special plugins or apps. 

Since GeoComply aims to protect operators during all stages of players’ journeys, BET99 can also expect to benefit from better anti-fraud solutions that can identify account takeovers, players who abuse bonuses, the use of spoofing devices, and other types of fraud.

These solutions will be provided starting with the sign-up procedure up to the depositing and cashout steps that all players must follow as part of their online experience. 

The No Download Browser Solution

Bet99’s chief technology officer, Paul Nyzuk, expressed their excitement for the new partnership inked with GeoComply, which he described as having “more experience than any other geolocation provider and a commitment to innovation,” as proven by its brand new No Download Browser Solution. 

Nyzuk added that their top priority was to guarantee that players will enjoy the best experiences possible while reaching the highest compliance standards in the industry with GeoComply’s “cutting-edge technology.”

GeoComply’s senior vice president, Lindsay Slader, also expressed their thrill about BET99’s decision to adopt their fresh technology, explaining it would make geolocation compliance “easier than ever” while helping them stay compliant, safe, and profitable.

At the start of September, Simplebet announced it would launch micro-betting with Bet99 as part of its goal to take the betting world by storm. During the same month, GeoComply revealed a record surge in online betting in the context of the start of the NFL season. 

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The leading supplier of sports betting technology, Kambi Group, announced it inked a new important partnership in Sweden. The company said Tuesday it signed an exclusive long-term agreement with the leading Swedish operator, Svenska Spel Sport and Casino. Under the terms of the new collaboration, Kambi agreed to power the operator’s retail and online sportsbook.

The latest long-term partnership follows a competitive tender process that designated Kambi as the perfect partner for Svenska Spel. The company’s commitment to ensuring compliance, extensive experience with operators across the globe and complete sportsbook product that leverages cutting-edge technology were some of the advantages that helped the Swedish operator select Kambi.

Per the terms of the new agreement, Kambi’s subsidiary, Shape Games, will power the front end of Svenska Spel’s new sportsbook. This will result in strategic benefits and customization options for the operator that will be able to stand out from its competitors and deliver thrilling experiences. A statement released by Kambi reveals that the latest agreement is expected to have a “meaningful financial impact” starting from the second half of 2024.

Dan Korhonen, Svenska Spel Sports and Casino’s head of product sports betting, explained that Kambi was selected after an extensive evaluation process. “We have evaluated a number of different alternatives and we feel we have found the perfect partner in Kambi,” he added.

Korhonen predicted that the collaboration will strengthen significantly Svenska Spel’s offering. Finally, he said that the company is looking forward to the launch of its new sportsbook next year, delivering unrivaled entertainment to customers.

Kambi Is Excited to Power Svenska Spel’s Sportsbook

Kristian Nylén, Kambi’s co-founder and CEO, spoke about the strong position Svenska Spel holds within the regulated gambling market in Sweden. He said that the company is delighted to be selected as a long-term sportsbook provider of the leading operator. “As we continue to build commercial momentum and execute our long-term strategy, this partnership is a significant milestone for the business and will enable Kambi to further strengthen its position in one of our core markets,” revealed Nylén in conclusion.

“Svenska Spel is widely recognized as one of Sweden’s most prestigious brands and given Kambi’s strong Swedish roots, I am proud that we have been selected as the operator’s long-term sportsbook provider.“

Kristian Nylén, CEO and co-founder at Kambi

Back in 1997, Svenska Spel was founded after the merger of the leading Swedish operators, Svenska Penninglotteriet AB and AB Tipstjänst. Growing from strength to strength, the company is currently a major player in the regulated gambling market in the country. Svenska Spel has a strong presence within the retail sector with its 5,000 retail outlets but also continues to grow within the online gambling vertical.

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Longstanding white-label and online gambling solutions provider EveryMatrix has posted record growth for the first quarter of the current year. The Malta and Bucharest-based company with offices, labs, and partner facilities located around the globe posted its best growth in company history since launching in 2011.

All business segments showed significant growth and profitability including Casinos, Sports, and Platform provenance. The company launched its biggest platform migration to date after reinvesting positive cash flow and signing omnichannel deals with significant tier-1 European operators.

The first quarter of the year marked 6 periods in a row of quarterly growth with stunning Year-on-Year growth of 69% and a 21% Quarter-on-Quarter increase in revenues – €23.5 million.

Cost Controls and Growth equal Record Profits

Cost control helped the company achieve historic growth in profits with EBITDA up 119% on the year for the quarter. Its EBITDA/Net Revenue margin kicked up to 45%.

Gross Gaming Revenue (GGR) was up significantly thanks to strong performance from casino partners with results clocking in nearly 80% stronger than during the same quarter in 2022. EveryMatrix casino business unit generated €374m, while sports contributed to a more than 200% year-on-year increase in that sector.

The company expects continued growth to show throughout the year with large deals signed in 2022 coming to fruition on the balance sheet. BetatHome and The Hungarian Lottery numbers should begin to move the bar in Q3 and Q4 this year.

Group CEO of EveryMatrix, Ebbe Groes said: “Records keep on being broken and that is all down to our people. I’m very proud of all our business units and their teams who are relentlessly driving quarter-on-quarter growth for the business and for our partners across all areas.

“This year is all about delivering and going above and beyond for our global customers. We have several large-scale projects underway including a successful platform migration and new look sportsbook for bet-at-home, with Germany to come shortly, and the launch of the Hungarian lottery’s new digital sports offering later this year.

“I’m more excited than ever for the future growth of EveryMatrix, with new omnichannel agreements being signed, and new, innovative gamification features set to create even more value for our operator partners.”

Gonzalo De Osma Bucero Appointed CFO

Even with such a phenomenal performance, the company has replaced its former Chief Financial Officer, former William Hill US CFO Mark McMillan after about a year and a half in the position with industry veteran Gonzalo De Osma Bucero. The newly minted EveryMatrix moneyman comes on following a career of more than a decade and a half with Codere, one of Europe’s most successful and largest publicly traded online and land-based operators. The CFO handled business for Codere in Spain, Mexico, and Malta.

His accomplishments with Codere include overseeing 90 land-based casinos in Mexico, a horse race track, and the largest expo center in Latin America. His work there included procuring the company’s biggest loan in Mexico – getting the company through the Pandemic, and putting ink to a merger/SPAC agreement that put the online division on the NASDAQ stock exchange in the United States.

Gonzalo De Osma Bucero will divide his time between legal and compliance teams in Malta and Bucharest, Romania where the finance team is located in the company’s headquarters.

Returning to EveryMatrix’s accomplishments and milestones in the first quarter of 2023 we find the following pe the company’s press release:

• Received MGA (Malta) and Greece license approval for new jackpot gamification product JackpotEngine
• 35 new contracts signed in eight different jurisdictions including three turnkey clients
• 14 new affiliate platform deals were signed compared to eight in Q1 2022
• Launched bet-at-home .com on EveryMatrix platform and tech stack with new look front-end; on track to launch bet-at-home.de in Q2 2023
• Signed significant omnichannel and managed services agreement with a tier-1 operator in Croatia

In addition, EveryMatrix delivered nine new payment integrations to its partners and landed its fifth license in a US gambling state in Connecticut adding to regulatory arrangements in Michigan, New Jersey, and West Virginia as well as Ontario, Canada. Also in the US, the company signed with betParx to provide content in the northeast.

Source: EveryMatrix delivers record growth, EveryMatrix News, MAY 4, 2023

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The National Hockey League (NHL) announced it has entered into a new partnership with sports gamification expert, Low6, to enhance fan experiences and popularize its product.

Shared Values of Engagement and Innovation

Under the collaboration, Low6 became an official free-to-play gaming provider of the NHL and its free-to-play games are seen as second-screen interactive experiences bringing shared values of fan engagement and digital innovation that can help the league captivate more fans of ice hockey globally.

Commenting on the partnership, Low6 co-founder and chief executive officer, Jamie Mitchell, outlined the company’s plans for the near future, thrilled to see the platform being selected by the NHL as the league’s provider of free-to-play games.

“Over the next two years, we will be providing highly innovative games, actionable data and a whole heap of fun for users,” Mitchell said, emphasizing that Low6’s gamification suite will benefit the league and its commercial partners by “activating revenue.”

Low6 launched its first free-to-play NHL game, NHL PrePlay, in partnership with Canadian-based online sportsbook operator BET99 in December, asking hockey fans in Canada to provide answers to a set of questions linked to the outcome of the matches throughout each game day of the NHL season, competing for a chance to win C$100,000 ($73,800), weekly ticket giveaways and NHL shop gift cards.

Included in BET99’s marketing communications, the free-to-play game helps BET99 receive brand exposure and facilitates its objective to provide betting education to its users.

Another NHL free-to-play game produced by Low6 is the Pepsi Zero Sugar NHL Goalie Challenge in which fans are asked to choose three goalies from the NHL and match them with one of three options: getting a win, racking up the most saves or having the fewest goals scored against them. With an interactive element to it, the game allows players to drop cans of Pepsi on which goaltender they thought would earn a shutout.

Free-to-Play NHL Games

Half a dozen new NHL free-to-play games were launched by Low6 in the past three months, including NHL Stats Streak presented by SAP, NHL Winter Classic, NHL Stadium Series, NHL All-Star Bingo, the 2023 NHL All-Star Fan Vote presented by Guaranteed Rate, and 2023 Stanley Cup Playoffs Bracket Challenge presented by Geico.

A new NHL game is already down the pipeline, the 2023 Stanley Cup Final Bingo, and will soon be launched by the sports gamification expert.

Outside of hockey, Low6 has been producing free-to-play games for other sports, including basketball, soccer, and even esports, actively supporting its partners to engage with their fan bases through gamification.

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