Visitors to Deadwood, South Dakota are in for a treat, after Hard Rock International celebrated the opening of its newest boutique hotel and casino, offering different entertainment and hospitality options. A grand ceremony, commemorating the opening of the Rocksino by Hard Rock, took place earlier this week. The glamorous event saw the participation of the state’s governor, leaders of the Seminole Tribe of Florida and the South Dakota Sioux tribes, along with music stars and many guests.

The new Rocksino brings iconic Hard Rock hospitality, offering a boutique hotel and casino. The venue is slightly smaller in size than the usual Hard Rock resort properties, but it is still packed with entertaining options, including music memorabilia, a full-service restaurant and a bar that offers craft cocktails.

Not unexpectedly the Rocksino offers gambling entertainment as well and visitors can play 86 new slot machines. As with other such entertainment locations, a Rock Shop is also available where visitors can purchase custom apparel from Hard Rock Deadwood. Judging by a statement released by Hard Rock, later this year, the property will open its renovated luxury guest rooms.

Celebrating the grand opening ceremony, Hard Rock Deadwood made a donation of $40,000 to the Oglala Sioux Tribe Veterans Shelter. The generous contribution came from the Hard Rock Heals Foundation in collaboration with the Willie G. Invitational Golf Tournament.

Besides the donation, the opening ceremony included Hard Rock’s popular Guitar Smash where 22 individuals appeared on stage, smashing guitars. However, Big Kenny, from the country music duo Big & Rich, explained that the smashed guitars weren’t real guitars but rather Hollywood props. He outlined that thousands of real guitars are donated by Hard Rock to different communities around the globe.

Deadwood Expands Entertainment Options

David Ruth, Deadwood’s Mayor, praised the efforts of Steve Slowey and Marc Oswald, which helped deliver the iconic Hard Rock brand to one of the most popular Wild West towns in the US. “As a community famous for entertaining guests since 1876, Deadwood is excited to welcome Rocksino by Hard Rock Deadwood as our newest, can’t-miss property,” he said. Finally, Ruth pointed out that the new Rocksino will fit well with the region and deliver supreme experiences for its visitors.

“Our rich, Old West history combined with the Hard Rock brand will enhance the Deadwood experience for which we are known for. The Rocksino by Hard Rock Deadwood is sure to be an additional gem luring visitors to this amazing town.“

David Ruth, Mayor of Deadwood, South Dakota

South Dakota Gov. Kristi Noem also attended the recent grand opening ceremony. She said that for years, different initiatives delivered unique experiences for visitors to Deadwood. Now, according to Gov. Noem, the new Rocksino will further expand the entertainment options available for visitors to the city.

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Hard Rock International, the gaming brand of the Seminole Tribe of Florida, announced today that its world-class entertainment is coming to the historic city of Deadwood in South Dakota.

Welcome Deadwood’s ‘Can’t Miss’ Property

The Rocksino by Hard Rock Deadwood, a boutique hotel and casino in the city of Deadwood, will have its grand opening on August 8, gathering Hard Rock International executives, local community members and civic leaders to celebrate the region’s newest economic driver.

Commenting on the announcement, Mayor of Deadwood, David Ruth, outlined the excitement in the city “notorious for entertaining guests since 1876” as everyone is thrilled to welcome the “newest, can’t miss property,” Rocksino by Hard Rock.

“Our rich, old West history combined with the Hard Rock brand will enhance the Deadwood experience that we are known for,” Ruth said, adamant that “the Rocksino by Hard Rock is sure to be an additional gem luring visitors” to the city’s amazing community.

Bringing everything the Hard Rock brand is popular with to Deadwood, albeit on a smaller scale, the Rocksino by Hard Rock will feature a boutique hotel, a casino with 86 new slot machines, a full-service restaurant, and a bar offering craft cocktails and delicious food, including Deadwood’s most loved pizza.

Provide Economic Stimulus to the City

Jon Lucas, chief operating officer of Hard Rock International, outlined Hard Rock’s pride from “being able  to provide authentic and memorable experiences… embodied by music and rich cultural history,” thrilled to have the opportunity “to become a part of one of the most celebrated historic places in the US and provide an economic stimulus to the city of Deadwood.”

Guests of Rocksino by Hard Rock Deadwood will be able to enjoy their meals on the Historic Patio featuring a wood fire grill, or inside, submerging into the atmosphere of the bar or the VIP mezzanine. Additionally, the Rock Shop Retail Store will present them with an opportunity to shop for custom Rocksino by Hard Rock Deadwood apparel.

True to its commitment to supporting local communities, Hard Rock will partner with Tunnel to Towers Foundation to bring relief to the eighth largest Native American Reservation in the US, the Oglala Sioux Tribe, under the tribe’s veterans program. Hard Rock would provide further details about its partnership with the foundation at the Grand Opening Guitar Smash at Outlaw Square, featuring headliner Sublime with Rome.

Just days ago, Hard Rock International received recognition from Deloitte and Wall Street Journal by winning the distinction of the best-managed company. The honor is issued on an annual basis to companies that have revenues of at least $250 million.

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