Co-founder Ed Craven recently announced a series of updates aimed at maintaining a fair landscape for creators and safeguarding users from potential manipulations.

Kick Co-founder Acknowledges View Botting Issue and Unveils Protection Measures

Since its launch in late 2022, Kick has seen a remarkable surge in growth, but with this success came allegations of view botting, tarnishing the platform’s reputation. To combat this issue, Craven declared that Kick would roll out extra view count protection. This measure is expected to counter view count manipulation and address problems associated with chat and follow bots. He emphasized the platform’s commitment to creating a fair environment for content creators and reassured the community that they are continuously growing and evolving.

In a recent Twitter thread, Craven openly acknowledged the existence of view botting and the need to tackle this problem head-on. Such issues have been a point of contention among creators and viewers, leading to scepticism about the legitimacy of some streamers’ popularity. By implementing view count protection, Kick seeks to restore trust and confidence in its platform.

The co-founder also confirmed the platform’s connection to the gambling world, as Kick is co-owned by Stake, an online crypto-based gambling website. To address concerns about excessive gambling content, Craven disclosed that Kick would be removing “unnecessary exposure” to gambling-related content in their recommended formulas.

Kick Introduces Toggle Option for Gambling Streams

Furthermore, Kick has now given its users greater control over their viewing experience. The platform introduced a toggle option that allows users to choose whether they want to view gambling streams while browsing through the site’s channels. This move gives users the ability to remove gambling and hot tub streams from their recommended feed and search results, enhancing their overall viewing experience.

Kick‘s commitment to being streamer-friendly has attracted notable streamers, including Trainwreck and xQc, who made the switch from other platforms. The platform offers more generous revenue splits than its competitors, with a 95/5 revenue split for paid subscribers, in contrast to Twitch’s 50/50 and YouTube’s 70/30 splits. Additionally, Kick supports its streamers by providing hourly stipends based on various criteria, such as viewer count, hours streamed, and CPM.

Kick got banned in Greece due to its lax policies on gambling content leading to the platform being blacklisted by the Hellenic Gaming Commission. With the latest Kick update regarding gambling streams, the Commission may have to review its decision.

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Entain, a global gaming and betting giant, unveiled that it is in deferred prosecution agreement (DPA) negotiations with the Crown Prosecution Service (CPS). This company seeks to resolve the ongoing HM Revenue & Customs investigation (HMRC) hurdles related to a former Turkish subsidiary.

Back in November 2019, an Entain subsidiary received a production order from the HMRC, asking it to provide information about its former iGaming and betting business in Turkey. The business in question was held by the company from 2011 to 2017, after which the group sold it.

The investigation, Entain said, was at first directed at several former third-party suppliers that processed iGaming payments in Turkey. On July 11, 2020, the scope of the investigation was expanded to include potential corporate offenses by entities within the Entain group.

Entain noted that the offenses under investigation include, but are not limited to, section seven of the Bribery Act 2010.

The Company May Receive a Fine

Entain continued that it understood that the ongoing investigation includes a review of the former Turkish-facing business. It admitted that it is possible for misconduct involving former third-party suppliers to have occurred in the past. Because of that, Entain emphasized that it is committed to cooperating with the HMRC and the CPS.

Entain noted that, at this point, it is still impossible to say what the investigation will yield. It is possible that an entity within the group may defend its action successfully or be convicted. In any case, Entain is now seeking to conclude DPA negotiations with the CPS. The resolution, the gambling giant said, would be subject to judicial approval.

Entain warned that the case might result in a fine of undetermined size.

In the meantime, Entain has started a comprehensive review of its anti-bribery protocols and policies. The company said that it has taken necessary action to reinforce its compliance program and related controls.

Entain said that its board of directors is satisfied with the compliance progress the group is making and is also happy with the progress regarding the ongoing investigation. The company’s board will seek an orderly conclusion to the matter.

This is not the only trouble Entain has faced in recent times. Around a week ago, the company was accused of allegedly funding an organization that incentivizes gamblers to protest against the United Kingdom’s ongoing gambling reforms. Some UK officials were not very happy with these lobbying efforts and called Entain’s methods “underhanded.”

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